Leveraging nearly three decades of success creating Brand identities and architectures for leading global companies, Doug Rand researches and recommends world-class, Brand-building opportunities for Brandsymbol’s potential clients. Doug partners with each client to identify their unique project objectives, and then effectively and efficiently manages Brandsymbol resources to accomplish them. He has applied his extensive Branding expertise as a: 1) results-driven, client-focused Brand professional with a legacy of profitable brands and personal relationships that endure for decades; 2) senior executive at the world’s foremost branding agencies; and 3) highly accomplished author and speaker on world-class branding.Brandsymbol creates and cultivates highly successful, long-lasting brands that…profitably build customer equity long-term, and product sales near-term…at diverse, world-class organizations of all sizes…by creatively transforming strategic insights into customized business solutions…especially in changing, complex and competitive environments. In pursuit of its Brand-building passion, Brandsymbol has developed some of the world’s strongest brands, implemented effective and efficient marketing plans to support those brands, and then evaluated and improved Brand performance.

Lead all engagement efforts to help our clients realize all opportunities available to them to successfully grow their brands,

Responsible for leading business development, project management, and client service activities throughout the Midwest

Assisted the President of the Region with all business development, project management, and client service activities

Responsible for leading all activities related to brand development and brand strategy

Co-author of "From Bricks to Clicks: Five Steps to Creating a Durable Online Brand"

Responsible for business development, project management, and client services throughout the West Coast

An initial employee that helped grow a young agency to a position of leadership through diligence in business development, brand development/strategy, and client services