I'm a motivated, results-oriented, proven marketing pro with excellent communication skills and a passion for independent music and nonprofit community media. I use expertise gained via 20+ years in sales and related positions to...• Establish positive business relationships with local and regional prospects• Generate high-quality leads through focused research and outreach • Develop new accounts through needs and budget assessments and appropriate follow-up• Close long-term deals for on-air underwriting, print advertising, and event sponsorships • Create and execute campaign strategies that include effectual copy, schedules, and promotions • Coordinate among customers, production/graphics teams, and station management• Cultivate customer loyaty to facilitate repeat business• Develop clear, compelling proposals, presentation templates, one-sheets, and questionnaires• Employ electronic sales tools to manage contacts, scheduling, and sales data efficiently• Meet or beat deadlines and quotas to attain company business objectives
Listed skills include Radio, Advertising, Marketing Strategy, Marketing, and 17 others.