Denny Pallenberg Email & Phone Number

Truckee, CA, US

Nevada City, California, United States

- Led business development and expansion into a new manufacturing facility where Cascade Campers grew 174% during my year and a half with the company- Integrated Hubspot into our sales process to more effectively engage our customers throughout the sales funnel to sell more vans- Streamlined our inventory system by deploying software to automate ordering.

Marin County, California, United States

• Produced a virtual 30 year anniversary celebration for Performing Stars of Marin that raised over $125,000, a 100% increase over their previous fundraising gala
• Managed event design, speaker outreach, talent, graphic design, venue and technology partners
• My engagement with Performing Stars began as pro bono strategic planning, budgeting, and event design services until they realized my expertise in event management was essential when switching to a virtual event due to.

San Francisco Bay Area

Founded a local, grass-roots non-profit to feed San Francisco frontline hospital workers while supporting SF restaurants during COVID-19. I recruited and managed a team of four to build our brand, fundraise, and feed over 2,000 meals to frontline workers.

San Francisco Bay Area

Denstar Consulting specializes in growing and defining brands with a purpose. Through a customer-centric approach, we specialize in branding, strategy, impact, and growth. We look at all aspects of a brand, both internally and externally to find your purpose, connect with your ideal customer, and chart your path forward. A big part of connecting with your.

San Francisco Bay Area

• Reforestum is growing trust and transparency to the forest carbon markets through advancements in AI and blockchain technology. As a consultant, I was brought in to refine their strategy and lead business development.
• Spearheaded an innovative customer discovery process to identify their target markets and better understand the needs of these customers.
• Executed brand development, strategic partnerships, and market research/financial modeling of the carbon offset market.

San Francisco Bay Area

• Oversaw brand and event management for the CTO’s US accelerator program where I transformed an underperforming 2-day event into Cleantech Week, a seven-event series for cleantech startups.
• Increased attendance of Cleantech Open's marquee event from 300 to over 1,300 attendees from the previous year.
• Managed strategic partnerships with our top partners and funders, including Wells Fargo, Autodesk, and CalCEF, from whom I secured over $100,000 in sponsorships and in-kind donations.
• Responsible for site selection, sponsorship, vendor management, branding, programming, speaker outreach, and managing a team of five responsible for marketing, production, and staffing of Cleantech Week.
• Produced an Investor Summit and Investor Connect which saw a 150% increase in investor attendance.
• Produced CTO’s National Academy West, a 3-day startup boot camp.

San Francisco Bay Area

• Produced UIX’s Prototyping The Future Conferences focusing on greener, smarter, resilient communities
• Designed and executed marketing strategies for UIX events and partnerships through email and social media marketing to increase event attendance and raise brand awareness
• Initiated a rebrand of the UIX brand to highlight the UIX experience through web, multi-media, and events.

San Francisco Bay Area

• Implemented customer discovery methods to refine product/market fit
• Developed growth strategy and executed lead generation and user acquisition through outbound sales calls, account management, marketing, and sales pipeline in Salesforce
• Created a more agile company by integrating data analytics and user feedback into business development and product development processes
• Ultimately my honest advice about the current state of their product’s development led to the elimination of my position to save capital and focus on product development

San Francisco

• Led business development, brand management, strategic partnerships, and event marketing efforts
• Grew a pre-launch start-up to over 150 brands and nonprofits in one year
• Managed sales pipeline in Salesforce, account management, and onboarding process thereby fostering close relationships with our B2B customers and partners
• Managed sustainability and social responsibility strategy and execution across the platform and brand
• Authored brand guidelines and motivated our team to continually align with the brand’s vision, promise, and positioning
• Devised a strategic partnership to sponsor Bangladesh’s first Muslim female surfer which inspired a culturally appropriate clothing line

San Francisco Bay Area

• Managed the company’s sales pipeline through relationships with our 24 sales representatives, wholesale accounts and prospects in the natural products, sports retail, gift, and promotional products channels.
• Generated 25% of the company’s total revenue through direct sales as account manager while doubling total wholesale accounts from 600 to 1,200
• Orchestrated strategic partnerships, marketing, social media campaigns, process improvements and product development as an integral and influential member of a small team and company

San Francisco

• Produced and managed corporate events including conferences, corporate parties, sales meetings, and tradeshows
• Oversaw event production and project management including everything from décor, staffing, security, set-up, strike, and managing/training staff

San Francisco Bay Area

• Recognized as an outstanding Fellow from 2010, I was contracted to coordinate the production of their event in 2011 where I managed the Investor Selection Committee conference calls and selection process
• Led entrepreneur engagement and coaching, while managing team of 12 venture fellows, vendor management, and production coordination

• Planned and managed the First Annual Confluence Philanthropy Practitioners Meeting, including registration, speaker management, and program briefs
• Implemented an online community for their members to foster community building and connection

San Francisco Bay Area

• MBA Venture Fellow selected to analyze 200 participating startups for their market, business model, impact, management team and financial model
• Assisted with event production for Fall Venture Forum & Fair

Greater Seattle Area

• Consulted with HAL to produce their first sustainability report utilizing the Global Reporting Initiative.
• Developed and implemented a stakeholder engagement strategy
• Authored a first-in-industry socioeconomic impact study on the effects of transitioning ports of call on port communities

San Francisco Bay Area

Owner and operator of a wholesale distributor of spa and home products that generated $850,000 in sales in four years with minimal capital investment. I sold the business when I went back to school to get my MBA.

San Francisco Bay Area

The Spitfire Agency managed event greening and 500-person volunteer team for 2008 Rothbury Music Festival.

San Francisco Bay Area

Provided administrative, sales support, and project management for a Managing Director, and the Transition Management’s Sales and Operational Teams.

Master Of Business Administration (Mba), Pinchot Program, Sustainable Management

Activities and Societies: • Winner of Entrepreneurship Contest, 2010 • Student Development Director, 2010 • Yearbook Producer, 2009

Bs, Natural Resource Management, Recreation & Tourism

CSU had the number one program in the country for Commercial Recreation and Tourism which combined natural resource management, business.

Education record