David Woodruff Email & Phone Number

Basel Metropolitan Area

Helping companies boost reputation and communications capabilities.

Basel Metropolitan Area

Drawing on nearly four decades of experience to help clients address reputation issues and communications challenges.

Basel, Switzerland

Responsible for creating stories, games and other creative content for a new permanent exhibition to help the general public understand how advances in science and technology have shaped human health, and give a glimpse into what the future holds.

Basel, Switzerland

Worked with a network of colleagues to build reputation and brand using multimedia storytelling. Also responsible for the verbal Novartis brand, shaping the company tone of voice.

Head a team of seven professional writers, editors and support staff. Establish corporate narrative, company editorial strategy and standards in coordination with leadership of a 500-person global communications function. Responsible for senior executive speeches, company reports, flagship corporate iPad application "Inside Energy," website editorial content and writing training for communications professionals.

Coordinate writing projects with global teams of McKinsey consultants; edit articles for the Quarterly, as well as op-eds for major business publications and occasionally speeches for consultants’ public speaking engagements. Guide several McKinsey practices’ external communications strategies.

Headed five-person team distributing OECD news and information to 4,000 journalists worldwide. Participated in development of a comprehensive communications strategy. Coached OECD staff on media relations techniques.

Member of a team of European-based correspondents, with a series of responsibilities: European management correspondent, covering corporate governance, executive pay, innovative management techniques; European corporate strategies correspondent, focusing on major trends at French and global companies; French political and social coverage, including issues such as the 35-hour work week.

Covered European auto industry and German business as part of a global team of correspondents.

Masters, Journalism

Bachelor'S, Comparative Literature