David Radtke Email & Phone Number

A highly efficient, innovative, and methodical sales and marketing manager with international experience. Expert in sales, digital sales, strategic pricing, marketing, market and product strategies and execution throughout the product lifecycle, including gathering and prioritizing product and customer requirements, defining the product vision, and working closely with customers and international partners to ensure revenue and customer satisfaction goals are met. Responsible for sales strategies, planning online/offline marketing strategies and digital sales campaigns, including the delivery and results for key strategic initiatives.Comfortable working in a fast paced, hands-on, growth orientated work environment. Proven capability to build and maintain high performance teams.Achievements• Created a future-oriented go-to-market strategy in consideration of direct and indirect sales as well as digital sales• Increased international revenues despite a strategic reduction of the portfolio and related costs• Implemented a Social Media strategy (linkedin / xing) with more than 2500 follower after 2 years• More than 350% growth in e-commerce through consistent redesign of the online activities of the Sihl Direct companies• Created a modern brand with clear positioning for the Sihl start-up Perigon GmbH• Successful development and introduction of a global strategic pricing model and process in cooperation with the company Simon Kucher• Signed two patents which had a strong impact on product sales

Listed skills include Color Management, Inkjet, Pre Press, Wide Format Printing, and 32 others.