Ed Cohen

Ed Cohen Email and Phone Number

President-AMI LLC @
Ed Cohen's Location
Bowling Green, Kentucky, United States, United States
Ed Cohen's Contact Details

Ed Cohen personal email

n/a
About Ed Cohen

An innovative and creative researcher experienced in both quantitative and qualitative methods. Long term management and mentoring experience with cost center responsibility up to $10MM. An engaging presenter at numerous conferences as well as with clients with an ability to make complex concepts easy to understand. Extensive experience on both the client and supplier side.Core skills:Media research - Survey methodology - Audience analysis - New measurement product design - Digital audience measurement - Connected car and infotainment systems - Cost center responsibility - Managing creative research teams - Public speaking and presentations - Industry service

Ed Cohen's Current Company Details
Audience Measurement Innovations, LLC

Audience Measurement Innovations, Llc

President-AMI LLC
Ed Cohen Work Experience Details
  • Audience Measurement Innovations, Llc
    President
    Audience Measurement Innovations, Llc Dec 2015 - Present
  • Cumulus Media
    Vice President-Ratings And Research
    Cumulus Media Feb 2016 - Jul 2020
    Atlanta, Ga, Us
    View
  • Nielsen Audio
    Vice President Measurement Innovation
    Nielsen Audio Sep 2013 - Dec 2015
    Columbia, Md, Us
    Leader of Nielsen's connected car initiativeResearch lead for company audio streaming product
    View
  • Arbitron
    Vice President-Measurement Innovation
    Arbitron Aug 2012 - Sep 2013
    Kakkanad, In
    Conceived, secured budget, and began Arbitron's connected car initiativeLed research for company initiatives in audio streaming, mobile measurement, cross platform, and custom research.
    View
  • Arbitron
    Vice President-Research Policy And Communication
    Arbitron Sep 2007 - Aug 2012
    Columbia, Md, Us
    Managed all methodological research for the Arbitron diary service from 1999 to 2012Introduced clients to the PPM system in more than 20 new market roll-out presentationsDesigned the cellphone-only sampling methodology implemented in all diary markets in 2009Oversaw Media Rating Council audits and interactions from 1999-2011Co-designed acclaimed major industry studies including the Bedroom Project, Goin' Mobile, and Class of 2015Point of contact responsible for Arbitron's 2010 Emmy Award for Technical Achievement in Television Audience Measurement
    View
  • Arbitron
    Vice President-Domestic Radio Research
    Arbitron Jul 1999 - Sep 2007
    Kakkanad, In
    Instrumental in the design and implementation of the first survey of mobile phones ever conducted in the United States in 2002Championed Arbitron's first use of the internet for audience measurement by implementing E-Diary and E-Consent in 2006Innovated and delivered promised incentive, the second chance diary methodology, measurement of children's listening, and measurement of radio listening by Chinese speakersRestarted Arbitron's custom business as a highly profitable group after ten dormant years with clients including SiriusXM and Music ChoiceDesigned the highly profitable Arbitron sports measurement serviceManaged two client groups (25 staff) that were responsive to questions and concerns about samples, audience estimates, market definitions, and policies from 1999 to 2002
    View
  • Clear Channel Communications
    Vice President-Research
    Clear Channel Communications Dec 1993 - Jun 1999
    London, England, Gb
    Managed primary research operation reporting to the COOConducted original radio and TV station research including perceptual studies, music testing, and focus groups; studies and measurement insights led to improved ratings and greater financial success in key CC markets such as Houston, San Antonio, New Orleans, Memphis, Milwaukee, Austin, and ProvidenceActed as corporate lead for interaction with Arbitron and NielsenServed as CC representative at Media Rating Council, bringing the company in as a new memberWas member and later chair of NAB COLRAM committeeMember of Nielsen Policy Guidelines committee for five years
    View

Ed Cohen Skills

Media Research Customer Insight Radio Radio Advertising Digital Media Advertising Research Television Broadcast Media Buying Advertising Sales Marketing Research Media Planning Digital Marketing Market Research Marketing Strategy New Media Advertising Integrated Marketing Quantitative Research Radio Broadcasting Analytics Social Media Marketing Audience Measurement Digital Strategy Mobile Marketing Segmentation Media Strategy Nielsen Focus Groups Broadcast Television Consumer Behaviour Survey Design Strategic Partnerships Survey Research Broadcasting

Ed Cohen Education Details

  • Michigan State University
    Michigan State University
    Telecommunications
  • Michigan State University
    Michigan State University
    Mass Media
  • University Of South Carolina Darla Moore School Of Business
    University Of South Carolina Darla Moore School Of Business
    Business

Frequently Asked Questions about Ed Cohen

What company does Ed Cohen work for?

Ed Cohen works for Audience Measurement Innovations, Llc

What is Ed Cohen's role at the current company?

Ed Cohen's current role is President-AMI LLC.

What is Ed Cohen's email address?

Ed Cohen's email address is ed****@****ron.com

What is Ed Cohen's direct phone number?

Ed Cohen's direct phone number is +141029*****

What schools did Ed Cohen attend?

Ed Cohen attended Michigan State University, Michigan State University, University Of South Carolina Darla Moore School Of Business.

What skills is Ed Cohen known for?

Ed Cohen has skills like Media Research, Customer Insight, Radio, Radio Advertising, Digital Media, Advertising Research, Television, Broadcast, Media Buying, Advertising Sales, Marketing Research, Media Planning.

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