Drew Kogon Email & Phone Number

California, United States

Santa Monica, Ca

Reported to head of Programming and Engagement team with responsibility of understanding the streaming consumer, particularly on The Roku Channel, through qualitative and quantitative data collection.Designed consumer surveys paired with behavioral data to appropriately target relevant users for business questions in mind.Provided insights on multi-million-dollar content acquisition deals which directly drove user engagement on one of the fastest growing AVOD channels in industry.Collected, analyzed, and presented behavioral data of consumers to understand viewing habits both on platform and off platform, with goals to reduce user churn (improvements in UX/journey), create stickier offerings (feature prioritization), and understand market (competitive analysis), driving growth in customer base.Worked with a variety of different stakeholders with different backgrounds and investments, making effective presentations a cornerstone of my work.Functioned as a liaison between technical (engineers, analysts) and non-technical teams (product, marketing, programming) enabling the highest quality insights within organization and beyond.

Greater Los Angeles Area

Advised by world leader in habit-formation research, Dr. Wendy Wood Advised secondarily by Dr. Morteza Dehghani, joint professor of Computer Science and Social PsychologyPast ProjectsHabit-based discrimination in social interaction ~ How do habits contribute to discriminatory behavior? Predictors in Cycling Longevity~ How can we mitigate youth drop-offs after transitioning out of high school sport pathways? What interventions can we introduce at an individual and community level to provide better pathways for development and maintaining an active lifestyle?Moral Congruence~How does our perception of our social media landscapes/friends on moral and political dimensions influence our attitudes and intentions offline?

Multi-faceted work under Dr. Wendy Wood researching habit formation in exercise, eating, and stereotypesAssisted in collaboration project between NYU and USC faculty Worked extensively with social psychology doctoral students on multiple projects, performing analyses, proofreading, managing lab space and scheduling

Selected by national organization to identify emerging talent among high school athletes and make recommendations for selection to race at the Tour of Ireland on behalf of the United States at regional Talent ID camp

Aberdeen Proving Grounds, Maryland

Chosen from competitive applicant pool to receive Journeyman Fellowship by U.S. Army Research, Development and Engineering Command (RDECOM)

New York, New York

Lone honor student given the privilege to complete thesis with world-renowned Vietnam historian Dr. Marilyn B. YoungTracked primary sources and digitized personal collection of military documents as part of greater literature review to answer research questions pertaining to how U.S policymakers collaborated with South Vietnamese leaders to build national identity in rural communities

Greater New York City Area

Faculty sponsors: Dr. James S. Uleman and Dr. Joshua AronsonDeveloped independent research project focused on the structure of New York University’s Liberal Studies Core Program and its impact on university students’ sense of self and perception of others in their school communityDevised follow-up research design that tests two primary research questions focusing on a) the influence of affiliation with a lower status college in test performance and b) whether or not transitioning out of affiliation alleviates negative effects

Greater New York City Area

Created and taught weekly lesson plans for forty Introductory to Psychology studentsEngineered survey to accurately pinpoint subject matter where students experienced the most difficulty, allowing effective and successful conducting of exam review sessionsHeld voluntary office hours for all students enrolled in course to assist and answer questions prior to each exam

Dubois, Wyoming

Oversaw and ensured the wellbeing of eight children (ages 11-18) with ADHD and/or other disabilities such as non-compliance, anger management, autism, and OCD in the backcountry for twenty-four hours a day, ten to eighteen days at a timeUnderwent three-week extensive special training in behavior management and received Lifeguard and Wilderness First Aid certificationsFocused on building self-esteem of individual campers by successfully overcoming emotional and physical challenges as well as through the teaching of responsibility and teamworkDesigned and carried out specialized excursions to Yellowstone National Park, Channel Islands National Park, and the Fitzpatrick Wilderness that emphasized camper experiential learning and teambuilding activitiesTaught campers safety protocols and expected etiquette when interacting with the non-living and living environmentGuided youth in metaphoric transference of obstacles overcome in camp experiences to real-life obstacles in camper’s lifeCreated Achievement Reports that outlined successes and strengths of campers observed during their camp experience Outlined effective individualized behavior management strategies for parents to continue after camper’s departure

Ran participants for studies and edit research papers for graduate students in Department of Social Psychology

Master'S Degree, Psychology

Bachelor Of Arts (B.A.), History, Psychology

Activities and Societies: NYU Cycling, Social Psychology Lab (Uleman)

Education record

Activities and Societies: Debate Team, Cycling Club, Red Cross Club