Drew Tillman Email & Phone Number

Los Angeles Metropolitan Area

-Filming and editing video content optimized for social media-Generating engaging UGC for brands, enhancing their social media presence-Posting branded content to my audience, with a primary focus on LA-based activities-Managing social media accounts for brands, including content planning and posting schedules-Consulting on digital and social media strategy

New York, New York, Us

-Expand relationships across a portfolio of Fashion, Retail, Beauty, and Outdoor accounts-Prospect new business and proactively pitch BDG to the marketplace-Manage inbound RFPs and collaborate with internal teams to develop proposals-Package branded content, social, display, and event opportunities to fulfill client goals-Grow a pipeline of active deals and exceed quarterly revenue goals

London, Gb

-Drive sales and grow partnerships with key accounts to maximize revenue-Maintain a pipeline of opportunities and exceed revenue goal each quarter-Discover and convert new leads within key accounts and new business-Consult clients on video marketing strategies, current market trends, and best practices -Develop strong creative concepts and pitch to senior clients

London, Gb

Washington, Dc, Us

-Managed the post-sale execution team responsible for overseeing and growing client relationships -Acted as senior project manager on award-winning branded content projects-Defined and improved internal processes for account management and content production-Optimized client media campaigns utilizing performance and audience data-Analyzed and reported campaign metrics to show ROI and identify marketing insights-Led client presentations for program kick offs and campaign wrap ups-Negotiated and managed contracts with external vendors-Developed strategic relationships with internal teams including Atlantic editorial, branded content design teams, legal, ad ops, and planning

Washington, Dc, Us

New York, New York, Us

-Oversaw RFP responses including brainstorming innovative concepts and creating strategic custom program packages based on advertiser objectives -Produced all sales and marketing collateral for proactive opportunities and reactive proposals -Managed execution of sold programs and partnerships across internal and external departments with multiple campaigns at any given time-Worked closely with Account Management to ensure desired success benchmarks and performance-Analyzed post-campaign data to evaluate performance, create case studies, update benchmarks, and maximize engagement for future campaigns

New York, New York, Us

-Executed sold digital media campaigns ensuring client’s objectives were fulfilled-Served as main point of contact for all client communication post-sale-Worked across internal teams including editorial, design, and tech to launch advertiser programs-Produced custom content and events on behalf of advertisers which entailed booking freelancers/talent, negotiating fees, creating and maintaining timelines, and ensuring that our programs stayed on budget-Created detailed campaign recap reports utilizing data from DFP, Flite, Google Analytics, and YouTube Analytics

New York City, Ny, Us

-Acted as liaison between sales, editorial, tech and design to drive advertiser solutions-Produced original presentations on behalf of Huffington Post’s Publisher for trade events and high-profile client meetings-Edited and designed presentations for sales team to optimize strategy and best articulate solution-Operated as part of cross-functional marketing/PR team to pitch Huffington Post speakers and create submissions for industry awards-Organized strategic events ranging from cocktail parties to complex client summits

New York City, Ny, Us

-Reported directly to SVP/Head of Sales Strategy, AOL and Publisher, The Huffington Post -Assisted in the development of sales and marketing collateral for AOL and The Huffington Post-Managed current AOL and Huffington Post presentation materials by updating metrics from comScore and Nielsen -Processed and tracked all third-party vendor payments -Supported multiple managers through calendar management, expense reporting, travel arrangements, and other administrative tasks

Santa Barbara, Ca, Us

-Managed marketing process from ideation with editorial teams to final printed book covers for major academic publisher-Organized project launch meetings with editorial leads for each publication-Oversaw designers and copywriters to generate marketing materials-Proofread book jackets, paperback covers, and product catalogs prior to publication-Maintained tracking for marketing questionnaires, copywriting, and cover designs

Santa Barbara, Ca, Us

-Supported cross-divisional marketing team across sales, e-marketing, and events-Assisted in the preparation and distribution of direct mail and HTML newsletters-Generated custom presentations for national and international sales conferences-Coordinated with authors to generate marketing collateral for over 500 book releases

New York, New York, Us

- Headed a promotional campaign for several books prior to their release- Managed social media outlets including Facebook, MySpace, and Gaiam- Organized research data into coherent and manageable worksheets

Bachelor Of Arts (Ba), Economics & Business

Bachelor Of Arts (Ba), English