• Served in a generalist capacity to provide key strategic support to co-founders & C-Suite on key projects while managing their calendars, communications, and sensitive information related to investors, client contracts, and HR• Supported Product Lead in MVP development for compliance and analysis tool, assisting with product strategy and tracking early performance via MixPanel• Optimized hiring workflows by automating ATS processes and improving candidate management, successfully leading end-to-end recruitment for key hires

rePurpose Global is on a mission to end plastic waste.• Provided direct support to the CEO by efficiently managing email and travel, handling over 200+ weekly emails and coordinating 10+ trips monthly• Orchestrated and spearheaded competitive intelligence for 20+ key competitors, producing monthly reports that directly influenced strategy in technology, sales, and branding, contributing to a substantial increase in market understanding and positioning• Authored SEO-optimized blog posts about sustainability and company initiatives, leading to a 25% increase in web traffic and enhanced audience engagement• Conducted in-depth research on over 50+ brands across F&B, beauty and wellness, and tech industries to enable sales teams' efforts

A blog to spread mental health awareness through sharing of personal experiences with depression and anxiety!• Written 20 posts that discuss an array of issues such as depression, suicide prevention, stress, anxiety, etc.• Amassed over 12,000 views from readers across 60 countries • Featured on Mental Health @ Home's "Emerging Blogger" series • Chose cover photography or artwork, selected fonts and arranged designs to attract target readership.

• Enabled creation of an MVP, conducting market and competitor analysis, driving 30% business growth• Oversaw comprehensive user experience ideation and wireframing, enhancing project execution and data-driven decision-making• Oversaw a team of 8 consultants providing them with weekly trainings and mentorship to improve key skills

• Contributed to the successful launch of client's app by leveraging business acumen to conduct market, competitor, and financial analysis• Conducted user experience, app/web testing, and data collection, ensuring seamless implementation, and strategic decision-making for optimized project execution and aided in 15% business growth• Conducted foundational research and developed an industry analysis, market segmentation, and development strategy• Designed and presented slides using data compiled from hours of thorough research through trusted databases

Crowdsourcing HOPE (™)Talking about mental health is hard. STIGMA App makes it easier.We help you instantly find people who share your lived experience, to ask for or offer messages of HOPE via asynchronous text, audio, and video message.• Implemented 30 new features on both the mobile and web app using SCRUM and Agile methodologies, boosting user engagement by 15%.• Designed and created 50 visually appealing pages using Webflow, driving a 10% increase in website traffic and user time spent on the site.• Utilized Xano and Postman API to manage data uploads and implement endpoints and frameworks, gaining valuable insights on users and boosting data collection efforts for the mobile app.• Conducted in-depth research and meticulously created a comprehensive list of over 200 pre-seed and Series A investors• Analyzed over 100 videos, created timestamps, and segmented data according to demographic and user tags, playing a crucial role in data management and supporting the company's mission.• Collaborated with the Head of Product and engineering team in weekly meetings, where product impact was assessed, and new product features were brainstormed and implemented.• Demonstrated expertise in cross-functional teamwork by effectively working with the Product, Engineering, Media, and Video Production teams, facilitating a seamless and efficient product development process.• Demonstrated expertise in the product development process as a Product Analyst Intern at STIGMA App, making a significant impact on the company's success.

MannMukti is a non-profit organization that strives to spread awareness about South Asian mental health and provide resources to our community.• Served as President for the 2021-23 academic years• Responsible for overall organization operations and cross-committee collaboration• Organized campus-wide monthly events such as AMA with South Asian therapist, de-stressing activities, and general body meetings.• Increased general membership by over 25% and social media audience by 66%• Oversaw organization's fundraisers that raised sums upwards of $5000.• Supervised monthly newsletters (using MailChimp) and social media campaign using Canva to increase engagement and audience.• Collaborated with several prominent organizations on campus such as Indian Students' Association, Pakistani Students' Association, Active Minds, etc