Michelle Dunn Email & Phone Number

Vancouver, Canada Area

SISU PR is a Vancouver-based boutique public relations and communications agency that specializes in promoting destinations, tourism & hospitality businesses and culinary & lifestyle brands. We handle hotel and restaurant openings, help destinations shape their place within the travel landscape and ensure brands get the attention and business they hoped.

Vancouver, British Columbia, Canada

WHO WE AREOrder Within Reach is a luxury professional organizing and styling service that transforms homes into bespoke clutter-free havens. WHAT WE DOWe work with you to get your house in order by decluttering, organizing, simplifying, and styling your space to meet your lifestyle goals. LUXE HOME ORGANIZING & STYLINGBy first visualizing and setting.

North Vancouver, British Columbia, Canada

A non-profit society, the Lower Lonsdale/Shipyards District BIA, also known as The Shipyards District, was formed to provide a united, collective voice for the business district with the primary goal to market and promote the businesses within the designated geographical area.

Vancouver, Canada Area

• Tourism Richmond is an award-winning non-profit Destination Marketing Organization whose primary objective is to generate economic wealth for Richmond through increased visitation from visitors in Canada, the US and.
• The creation of, and ongoing management of, the organization’s communications department
• Developing, leading and executing the organization’s media relations strategy and plans as the Venue City for the Vancouver 2010 Olympic Winter Games
• Creating and executing the annual communications strategy, plan and budget including goal setting and KPIs
• Building, managing and motivating the in-house team including goal setting and performance management
• Designing, planning, implementing and evaluating innovative public relations programs that generate unpaid media coverage and awareness of Richmond as a business and leisure destination in target markets

Vancouver, Canada Area

• The Media Relations Consortium (working group) was created by the host destination marketing organizations to ensure efficient and effective marketing communications and exceptional visitor experiences for the Games.
• Member of the team responsible for creating and executing the media relations plans to generate brand awareness for British Columbia and Canada with key target media/visitor markets
• Served as the Richmond representative to ensure cross collaboration and promotion of plans, tactics and messages
• Developed strategies, media tools and worked in both the VANOC accredited and the BC government unaccredited press centres in January and February 2010

Vancouver, Canada Area

• Rocky Mountaineer is the premier provider of luxury Canadian rail vacations in British Columbia and Alberta. Employing 600 in Western Canada, the company markets itself around the world.Accountable for:
• Leading the communication team through the launch of two new rail routes, purchase of Gray Line West, opening of a new train station, hotel purchase and corporate re-brand
• Creating and managing the annual communications strategy, plan and budget
• Developing and implementing creative communications strategies in collaboration with sales and marketing to drive leads and generate brand awareness
• Executing stakeholder, industry and community relations as part of integrated communications plans
• Leading and guiding the communications team and contractors, including international PR agencies in New York, Los Angeles, London and Sydney

Toronto, Canada Area

• Delta Hotels is Canada’s leading hotel management company with 6000 employees and over 40 hotels.Accountable for:
• Coordinating all communications related to the acquisition of 20 hotels, a corporate re-brand and organizational restructure following the company’s purchase by Fairmont Hotels
• Creating and writing communications materials such as news releases, media kit content, brochures, issues statements, advertorials and materials for corporate office, the executive team and 40 hotels for initiatives.
• Serving as Editor of Connection, the 12-page full-colour company employee newsletter
• Organizing and overseeing project and event budgets for the national sales conference, media launches and receptions, golf tournaments and charity fundraisers
• Managing the department assistant and student interns

Education record

Post-Graduate Certificate, Public Relations Honours

Ba, English And French