Dwayne Green Email & Phone Number

My role is to train and present our best-in-class CRM - Dealersocket and complementary products for Dealers to assist with their goals. I work with our Dealers on processes and efficiencies using data and advanced retention and marketing platforms to help move the needle and show ROI. It is my pleasure also to present Solera's growing number of products that may complement the Dealer's existing products. Automotive is the most exciting, evolving, and essential industry, in my opinion, and honestly about people and relationships. Solera's growth and execution make it even more exciting.I love building relationships, sharing ideas, and using my industry experience to help wherever I can.

2250 Mississauga , Ontario

I was brought back to Dealertrack to fill a role as Implementation Manager Nationally for a new third party Desking Product. The Product Training aspect was quickly added to the role providing ongoing training and performance management for Dealers. Combining the roles provided an improved Customer experience.I had the opportunity to lead in developing an in-house and end user Learning Management system.My role became even more fluid with the addition of Digital Retailing and Cox Canada taking over the Dealer.com national division. This gave me the opportunity to recertify with Google , Bing and Facebook. I performed launches and performance functions for 112 accounts, mentored team members, and worked with Digital Retailing and Web services. I enjoyed working with Dealers to develop their digital road map making their daily process and the Customer and Dealer experience easier and more successful.Building relations and helping dealers succeed is rewarding. My considerable dealership experience and strong sales background lead to product upsells and a deeper Customer commitment.

Dealersocket purchased AAX /Inventory Plus from Dealertrack, and I was part of the acquisition. They provided detailed training on all of their products. This included CRM, Web and Digital Marketing, Service Scheduling and Equity Mining. Sales were added to the Lead Product Trainer role and I became a Senior Customer Success Manager. I continued to service Dealer Groups Nationally. I enjoyed building relationships and providing actionable ideas and process to Dealers and Groups to help with their success.I was able to work with the development team on DMS integrations, listing cultivation and report creation. I developed wholesale policies and arranged and facilitated National Auctions for groups with the process I developed in conjunction with wholesale policies we developed together.

I joined the team as a Dealer Results Manager and transitioned to the Lead Results Manager for Dealer Groups. By providing actionable ideas to the Dealer, I helped grow revenue and built strong relationships. I won two Hacktrack awards for my ideas for Marketing Challenges and Product ideas. I worked closely with the Sales team and the Development team and often brought in on Group presentations and referrals to assist in presentations and closing Dealer Groups. I assisted in some third-party integrations and listing syndications and changes in the product for an improved user experience.

Hamilton, Ontario

I owned, operated, and founded this Automotive Sales and Service operation. I was a disruptor in the business at the time by creating Price to Market, Seo, and Online appraisal processes.This helped me maintain the best Google ranking in Ontario, and secure Dealer's trade-in pipelines and acquisitions. I sold and serviced over 2400 vehicles and won local Dealer of the year 4 times consecutively!I mentored, trained, and collaborated with many young Web Developers, Sales People, and Social Media Coordinators.We developed a Multi-Dealer instant online Appraisal system, Ad Sense networks, Inventory feeds, and backend Web site Tools and pioneered retarget marketing techniques. I produced a Cars and Coupons publication that went out monthly with paid ads by local Automotive service parts and aftermarket products.I am very proud that my young team has all gone on to be very successful in their fields and as entrepreneurs. Our price to market philosophy proved the be the industry standard moving forward. We were one of the earliest Dealers to incorporate extensive use of VDP videos produced for every car and customer delivery, along with Blogs and local content. The description of Every vehicle was optimized for search results with meta tags, press releases, optimized local wording, and blogs with local content. Common practice now, but this started in 2004 for my team.

Hamilton/Stoney Creek

I had the opportunity to take care of Used Car Operations for both Stores and relieved New Car Managers when needed. I enjoyed working for the Pinassi family and continued the relationship when I opened my own store. They used my online appraisal system as a resource for making deals in retail and wholesale applications.

Hamilton, Ontario

I began as a Selling Manager at Lot 2 (Auto Depot) and moved on to Used Car Manager of the Main lot and our B-lot and developed AStraded.com I developed the Astraded.com concept, logos, and site and optimized every trade opportunity. This is now adopted by many Dealers. I developed a flow that optimized the opportunity and maximized the profit of every trade in the 90's.My responsibilities as Sales Manager included Inventory Control, Wholesale, Retail, Marketing, talent sourcing, and training.I sat on Dealer Board for Trader Corp as a Dealer Service adviser.

As GM I oversaw sales, parts and service. I won the HADA Sales Awards 3 years consecutively. We went after parts sales from area body Shops and were quite successful.

Hamilton, Ontario, Canada

I came on board to help transition this store from a failing Chrysler store to a successful Mazda franchise. We grow the Used car department and developed Fleet sales,Leasing and Service.From this small store, I was able to win the Mazda Masters Club Award and the Master Elite award. It was a huge accomplishment and a great experience.