David Weinfeld Email & Phone Number

New York, Ny, Us

New York, New York, Us

Screenverse is a specialized provider of advertising management and monetization for digital screen networks. With media sales, advertising operations, and technical expertise to own the end-to-end monetization of digital screens in the physical world, Screenverse delivers programmatic revenue to more than 100,000 screens nationwide.Screenverse represents “Best in Class” digital out-of-home media networks that help advertisers reach real audiences in real places, while delivering real results. With national coverage across billboards, grocery, pharmacy, convenience, bar & restaurant, urban panels, residential and office, Screenverse offers unparalleled digital OOH reach to advertisers and agencies.

Vistar Global Hq, Nyc, Us

As the company’s first supply-side sales hire, led the growth of the company's SSP and DOOH software business. Secured multi-year SaaS partnerships with leading DOOH media owners and global enterprises, including Topgolf, Zoom Media, Life Fitness, GSTV, Volta, Redbox, Clear Channel, Captivate, Curb, Megabus, and Atmosphere. Managed a team of account executives in leading sales of the company’s SaaS offerings, selling the company's DOOH ad server and player software Cortex. Grew the company's SaaS business from $0 in ARR to more than 20 enterprise clients and over $3 Million in ARR. Led the growth of Vistar Media’s SSP footprint from 30 media owners to over 120 DOOH media owners across four global markets, securing partnerships with Screenvision, Astral, Clear Channel International, Cineplex, Simon Malls, Westfield, Global, Cheddar, Pattison Outdoor, Ocean Outdoor, and many others.

Led the company's sales and business development, including the creation of a new advertising and sponsorship division. Developed advertising partnerships with top-tier hospitality brands and solution providers, including Heineken, Lamb Weston, Hot Schedules, Upserve, Main Street Hub, National Pork Board, Ventura Foods, Orderly, FanDuel, and the National Restaurant Association.Managed the implementation of CRM and email marketing systems to streamline company operations while increasing year-over-year revenue 25%. Developed and executed a strategic plan, including a full-scale rebranding and new content focus, that increased the company’s digital audience over 1,000%. Utilized my expertise in mobile, social media, and digital signage in leading the creation of a mobile loyalty and gaming application piloted in over 100 venues, as well as, managing the development of a social media application for consumers and digital out-of-home media networks.

Developed mobile and emerging technology solutions for the digital out-of-home, advertising, and media sectors. Secured partnerships with leading digital out-of-home companies, aggregating media networks reaching over 100 million consumers monthly. Piloted a mobile ad network driving iPhone and Android app downloads via direct-response advertising on over 5,000 digital out-of-home displays.

Cambridge, Gb

Led the product and marketing strategy for a venture-backed mobile startup in the interactive media sector. Senior leader of successful projects for a range of top-tier clients, including Disney, CBS Outdoor, Universal Music Group, Fox Soccer, Miller Coors, Buffalo Wild Wings, and Channel 4. Managed the development of an Android-based digital out-of-home media network deployed across UK and US bars.

San Francisco, Ca, Us

Led the development of a new business unit within Obscura Digital, an international company delivering groundbreaking immersive and interactive experiences, focused on turning the company's large-format work into scalable products for the retail and advertising sectors. Constructed the new division's product and marketing strategy, while spearheading its business development efforts with Fortune 500 brands and retailers. Created interactive technology proposals for Estee Lauder, Under Amour, Hershey’s, Bose, and Burberry.

As a specialist in the areas of social media, mobile marketing, digital out-of-home media, and experiential marketing, provide in depth commentary across the technology, media, and advertising industries. Contribute to the development and growth of the global digital signage community through the publication of an industry leading blog. Analyze industry news, emerging technology, and the impact of digital out-of-home media on the broad advertising marketplace.

Portland, Or, Us

Served as the emerging technology and social media specialist within a consulting partnership led by some of the most widely experienced experts in the digital signage industry. Provided marketing, communication, and strategic management support to Fortune 100 technology companies and a select group of startups.

Valley Forge, Pa, Us

Worked within a specialized investment department tasked with providing high-level financial market information to internal Vanguard associates and investors. Assisted retail service associates to heighten their understanding of the dynamics of Vanguard’s mutual funds and overall investment philosophies.Managed the business-case analysis, pilot, and large-scale rollout of a real-time information and dynamic messaging system to all of Vanguard's mutual fund associates.

Member of the management team of a start-up company specializing in digital out-of-home advertising and new media. Developed operational strategy and led the Company’s business development efforts. Provided sales support and developed go-to-market strategies for emerging technology companies within the mobile marketing, digital signage, and alternative out-of-home media sectors.- MegaPhone, Inc: Marketed the Company’s multi-player, phone call-based, collaborative gaming platform to domestic and international digital signage networks. Oversaw the development of an interactive mobile game that was featured in the Philadelphia Sixers arena during the 2008 NBA season.- Motomedia, Inc: In support of the Company’s expansion into the United States, secured strategic business partnerships with real estate owners and introduced media agencies to the Company’s innovative advertising platform.