Dan Williams Email & Phone Number

I lead teams that create innovative digital products & high performing marketing strategies.At FactSet I am responsible for product strategy of core digitals assets including FactSet.com & overseeing digital performance marketing for our suite of SaaS/ Fintech products. With over 15 years of experience in product management and marketing, I have a proven track record of building and launching products that drive deep engagement and deliver sales growth.My core competencies include product management and strategy , user experience, agile development, customer insights, analytics, go to market strategy, digital media, B2B and B2C marketing, content marketing, ecommerce and lead generation. Notable work for: FactSet, Chase, Verizon, Teladoc, Disney, Google, Aetna, Thomson Reuters

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  Director, Digital Client Experience

  Factset

  Aug 2020 - Present - New York City Metropolitan Area

  I lead the teams responsible for product strategy of core digitals assets including FactSet.com & performance marketing (lead gen advertising, SEM, SEO, analytics) for for FactSet's suite of Fintech, SaaS products. Highlights: • Ownership of strategy and roadmap for website and advertising channels which are among the highest drivers of new client revenue for FactSet's $2Bn annual revenue• Led 20+ member web platform transformation team to deliver flagship website… Show more I lead the teams responsible for product strategy of core digitals assets including FactSet.com & performance marketing (lead gen advertising, SEM, SEO, analytics) for for FactSet's suite of Fintech, SaaS products. Highlights: • Ownership of strategy and roadmap for website and advertising channels which are among the highest drivers of new client revenue for FactSet's $2Bn annual revenue• Led 20+ member web platform transformation team to deliver flagship website redesign that delivered 180% year over year lift in attributable revenue • Delivered over 50 new product features across 2023-2024 (inc. interactive demos, dynamic content, lead flow redesign) that contributed to 117% lead growth; resulting in $30M in sales pipeline Show less