Dylan Cooper Email & Phone Number

Toronto, Ontario, Canada

• Managed 40 social programs for 20 NHL partners, generating over $7M in revenue.
• Developed new social programs to meet KPIs, collaborating with internal teams.
• Led various sized teams to create social content for brand partners.
• Liaised between corporate partners and internal departments.
• Monitored and analyzed social media metrics, providing actionable reports that informed strategic decision.
• Developed data-driven insights to refine social media sponsorships.

Toronto, Canada Area

• Published 100+ pieces of content nightly, engaging millions of hockey fans globally.
• Monitored up to 15 games simultaneously, effectively managing real-time content delivery to boost fan interaction.
• Crafted precise and engaging copy, maintaining high-quality standards to consistently captivate a global audience.
• Trained and mentored new hires in social media storytelling, fostering a cohesive and effective team.
• Analyzed fan engagement metrics to optimize social strategies.

Pickering, Ontario

• Responsible for opening and closing store.
• Obtained daily sales targets.
• Participated in weekly general conference calls with the company's district manager.
• Trained new employees and delegated tasks accordingly.
• Dealing with escalated customer complaints in a professional manner.
• Communicated with company district manager on how to improve sales and goals.

Toronto, Canada Area

• Wrote and edited press releases to TSN/Bell Media PR website, enhancing public visibility
• Created and prepped social content for TSN's social channels, boosting audience engagement.
• Led TSN events including public functions, media junkets and staff activations, ensuring smooth operations.
• Responded to viewer questions, comments and concerns in a professional manner, improving customer satisfaction.

Ontario Chapter

• Responsible for creating and maintaining social media plans for organizational event.
• Drafted and edited e-blasts and pitch letters for target audiences.
• Responsible for designing and creating event posters and brochures.

National Office

• Responsible for creating and maintaining social media plans for organizational events across Canada.
• Scheduled social media posts for all upcoming holidays, events, and notifications pertaining to the foundation.
• Worked with fellow colleagues and organization board members to execute future events.
• Provided assistance to organization partners.

Pickering, Ontario

• Responsible for stock work at two separate stores.
• Maintained a professional attitude while dealing with disgruntled customers.
• Completed orders at a fast speed, while maintaining precision and organization.
• Built self-confidence and experience within the work force.
• Often responsible for store closing, delegating work among staff and completing paperwork.

Advanced Diploma, Public Relations, Honours Graduate

Proficient in clear, correct and concise writing for any specificity (ex. companies, media personnel, organizations) Exposure to CISION.

High School Diploma, Academics