Dylan Harrell Email & Phone Number

Boise, Idaho, United States

• Created marketing videos that contributed to +67% YoY net revenue growth with nearly $7.1 million in sales of ClickBank's education program Spark in 2023
• Drove a 94.4% growth in podcast downloads, nearly doubling ClickBank's Affiliated podcast audience from 2022 to 2023, surpassing 100K downloads (audio only).
• Led video strategy and execution to grow ClickBank’s YouTube channel to over 100K subscribers, generating 2.3M+ views and expanding brand reach.
• Developed a 15-episode video course that generated $1.2M+ in on-platform sales, positioning ClickBank’s educational content as a key revenue driver.
• Created short-form video content that helped increase social media impressions by 137%, from 21.7M to 51.5M, in 2023, enhancing brand awareness and engagement.
• Produced high-performing paid video and photo ads for LinkedIn campaigns, generating 6.7M+ impressions, 3.2M video views, and 324K full video completions (+26% YoY) in 2023.

Norfolk, VA, United States

• Awarded two Gold Collegiate Awards, a Silver Addy Award, and a Bronze Education Digital Marketing Award for videos and/or video marketing campaigns created during the COVID-19 pandemic
• Led video marketing campaign that contributed to an enrollment increase of approximately 2.5% during the COVID-19 pandemic
• Created highly successful video ad that generated 1,245,396 impressions and 4,416 engagements
• Ensured ODU’s core messages and brand style are cohesively communicated through all video projects
• Scripted compelling narratives and crafted engaging interview questions for various video projects, including promotional materials and educational content.
• Oversaw video production for Strategic Communications and Marketing department, from social media to TV broadcast

Virginia Beach, Virginia, United States

• Led the marketing department, overseeing strategy, planning, production, and distribution of digital media across multiple platforms, driving consistent brand visibility and engagement.
• Spearheaded email marketing campaigns that boosted daily website visits from the hundreds to the thousands, driving higher conversion rates and customer engagement.
• Directed social media efforts, resulting in follower growth of 112% on Instagram and growing YouTube channel past 10K subscribers, enhancing brand presence across key channels.
• Drove a significant boost in revenue during Black Friday and the holiday season from dozens of sales in 2017 to nearly a thousand in 2018 through targeted campaigns and promotions.
• Revamped and standardized marketing and operational procedures, improving team efficiency and aligning departmental processes with broader organizational goals.
• Led and unified the team through the launch of a new brand and website (AdaptivX), including producing photos, videos, graphics, email campaigns, social media campaigns, public relations press releases, and more.

Lynchburg, Virginia Area

• Worked over 100 NCAA Broadcasts, including football, hockey, basketball, baseball, and more, delivering high-quality live production in fast-paced environments.
• Operated video cameras for various sports events, utilizing both handheld and tripod setups to capture dynamic footage and support the live broadcast's visual storytelling.
• Managed live production operations using a technical director's board, switching cameras, adding graphics, and activating animations to enhance viewer experience during broadcasts.
• Led and coordinated a production crew, leveraging strong organizational and time management skills to ensure smooth operations and timely execution of live events.

• Worked over 240 hours producing digital media for the company
• Collaborated with supervisor to photograph products and events for the website and social medias
• Managed development of engaging videos for social media, the website, and blog
• Created and/or edited images or videos daily in the Adobe Suite
• Led two additional all-day photoshoots during as needed time after internship
• Edited photos with implemented graphics for website, Instagram, and Facebook