Dylan York Email & Phone Number

Columbus, Oh, Us

Increased affiliate revenue by 88% in 4 months and drove a 241% increase in organic traffic to affiliate content through content strategy driven by competitor research and internal dataLed department-wide SEO initiatives resulting in a 50% increase in top 10 keyword rankings in under 6 monthsDrove a 30% YoY traffic increase to evergreen content ​​across verticals through content updates, on-page optimizations, and internal linkingCreated SEO best practices and conducted SEO training for all editors, writers, and branded content team members

Created content briefs for high-priority evergreen articles to provide writers with thorough optimization instructions

Columbus, Ohio Area

• Increased clients’ site traffic and interactions through on-page optimizations, technical SEO and data-driven content strategy• Drove conversions through A/B testing, conversion rate optimization and analyzing key performance indicators in Google Analytics• Maintained organized records of client deliverables and works in progress to ensure accessibility across departments• Provided quality assurance through proofreading and copy editing

• Coordinated multiple client schedules and concurrent projects to consistently complete deliverables in advance of deadlines• Increased brand recognition and drove site traffic through researched, data-based content for JohnnyJet.com, Forbes.com, CreditDonkey.com and other clients

• Crafted researched, data-based content for personal finance and travel sites, including JohnnyJet.com and Forbes.com, while adhering to established brand tone

• Ranked 91% of delivered articles in the top 10 results for targeted keywords, delivering 12,500+ monthly page views for 2+ years• Crafted researched personal finance articles with an accessible tone while collaborating with the CEO to ensure all content upheld brand standards

• Optimized and edited all content and copy produced by the marketing team, increasing a top client’s website visits by 75% year-over-year • Collaborated with CEO and marketing team to implement optimization strategies that increased client revenue by up to 50% over a 6-month period

Bachelors Of Arts, English Language And Literature/Letters

• Completed advanced coursework in Creative Writing, Literary Studies, and Spanish • Earned a minor in Art History

Bachelor Of Arts - Ba, Women'S Studies