Optimization Analyst
Responsible for performing statistical analysis and finding insights through site-wide and A/B testing. Advising enterprise-level clients on testing and experimentation as well as site optimization through qualitative and quantitative data.Utilizing testing tools such as Google Optimize, Adobe Target, and Optimizer with reporting platforms such as Google Analytics and Adobe Analytics to uncover and deliver actionable insights for the business.Leveraging frequentist statistical analysis with R to derive experiment design and post-hoc significance calculations to ensure test validity.