Freelance/Contract design work - all things print - branding, packaging, books, brochures, signs, art, posters, catalogs, vector illustrations, and more - Website design - Photography - Art Direction - Brainstorming

Collaborate cross-functionally with marketing teams to streamline efforts and drive positive results that generate new leads and maximize sales conversion. Establish and strengthen a full creative R&D department, and manage creative branding, design, and production for various marketing tools. Direct teams in the creation, design, and final development of projects from start to finish, which included retail design, packaging design, environmental design, and large format graphics. Directly involved with full retail environments, POP/POS displays, branding development, packaging, and visual marketing solutions. Collaborate cross-functionally with executive staff, new sales team, and deliver training on all services and selling/marketing techniques. • Significantly enhanced sales by winning new business and clients through design build opportunities. • Successfully onboarded and built stronger relationships with Nike, LaJolla Group/O’Neill, Pedego, Incipio, Fat Sal’s, Suzuki, Autozone, True Religion, MAC, Puma, Mazda, Skechers and many more. • Recognized for exceptional presentation, pitching, and closing skills utilized to secure high-profile clients. • Hired to enhance market position, maximize the shops potential, generate new profit-enhancing business ideas, and deliver additional services relevant within the industry.

Spearheaded all branding, marketing, and environmental design for Image Options, it’s clients, and its companies. Actively involved in retail design, packaging design, environmental design, large format graphics, fleet graphics, POP/POS displays, photography, fabrication, and imaging. Built the boutique from the ground up, strategically positioned a creative team to surpass ambitious objectives, and kept abreast with industry/design trends within the marketplace. Oversaw projects from initiation to final completion, which involved pitches, sales calls, project management, file submission, pre-press checks, and final packaging.•. Recognized for establishing more efficient workflows throughout the company. •. Forged and sustained strong relationships with a vast array of clients, including Asics, Spectrum Brands, Oakley, Vans, Disney, Callaway Golf, Sunny Delight, and much more.

CREATIVE DIRECTOR, April 2009 to March 2012VERTIS COMMUNICATIONS, Irvine, CAHeld concurrent responsibility for increasing market share and profits through the successful design of packaging, POP display, retail window display, and direct mail programs. Conceived and implemented concepts, guidelines, and strategies in various creative projects and oversaw them to final completion. • Successfully generated new business for the creative department and the print shop. •. Demonstrated expertise in brand positioning while excelling within a fast-paced and time-sensitive environment. •. Played integral role in the Nike Jordan 23 store window campaigns in Portland.•. Creative Directed projects for high-growth brands, including Adidas, Nike, LG, Frederick’s of Hollywood, Oakley, Guess, Jim Beam, and more. ART DIRECTOR, 4/2008 to 4/2009VERTIS COMMUNICATIONS, Irvine, CAInterpreted brand messaging to create a strategic and compelling artistic strategy while directing teams through all aspects of production of packaging, POP displays, consumer and B2B advertising, direct mail, pURL campaigns, trade show displays, in-store retail signage, and training manuals. In addition, direct an array of photoshoots both on and off location with food, products, and models. Build trusting relationships to facilitate seamless project executions.•. Successfully secured new accounts and establishing stronger partnerships with existing accounts. •. Drove revenue growth through effective design campaigns. SENIOR DESIGNER/JUNIOR DIRECTOR, 4/2007 to 4/2008VERTIS COMMUNICATIONS, Irvine, CADesign and lead all creative projects in relation to packaging, POP displays, consumer and B2B advertising, tradeshow displays, and in-store signage.

Accountable for five different lines of home safety products, company newsletter, catalog, and website. Oversaw the design and production of all packaging, POP displays, consumer and B2B advertising, trade show displays, in-store signage, and over five different lines of home safety products, company newsletter, catalog, and website.

Strategically managed and led a skilled team of 25 production artists with a workload of over 200 nightly volume, nightly deadlines, and 24-hour turnarounds for LA Times Newspaper Ads. Established and strengthened expertise in training, workflow, and SOPs.

Department Manager (4/2002 to 11/2004)  AdOut, Van Nuys, CAAd Production Deadline Team Leader/Assistant Manager (12/2001 to 4/2002)  AdOut, Van Nuys, CATemplate Designer/Ad Production Artist (7/2000 to 12/2001)  AdOut, Van Nuys, CA