Ethan Callender Email & Phone Number

New York, NY

• At Showtime, I serve as a key creative resource for internal and external teams, including art directors, copywriters, animators, photographers, retouchers, sketch artists, and studio staff.Among my notable.
• Collaborated with on-air, digital, promotion, and social teams to provide creative oversight on 360° entertainment marketing campaigns, encompassing new show launches, series finales, and special live events, breaking.
• Conceptualized and directed high-profile photo shoots for marketing campaigns and publicity featuring some of the biggest names in film, television, and sports.
• Led cross-functional brainstorming sessions for new and returning shows, inspiring creativity and guiding others
• Steered campaign development for the three most successful PPV boxing events in history by revenue and total viewership.
• Launched and concluded some of Showtime's highest-rated series featuring Homeland, Shameless, and Ray Donovan.

New York, NY

• As Principal & Creative Director, I develop design strategies and proactive concepts for high-profile clients, including Pepsi, AT&T, Nintendo, Coca-Cola, Nestle, Polaroid, L'Oreal, Pernod-Ricard, Davidoff, Rodale, and.
• Delivered consultation to Rodale on marketing their four key publications - Men's Health, Women's Health, Runner's World, and Bicycling by effectively utilizing advanced motion graphics and digital print technologies.
• Designed youth market-oriented experiential marketing initiatives for Nintendo, Nescafe, Pepsi, and Sprite.
• Increased 14% ticket sales and garnered national media coverage by relaunching Duke Performances, a Duke University performance series.

New York, NY

• At A+E Networks, I advanced marketing objectives and evolved A+E Networks brands/sub-brands as the de-facto creative director and led creative teams of up to eight professionals, including art directors, front-end.
• Conceptualized and directed high-profile photoshoots by effectively managing teams of up to 40 people on set.
• Saved over 50% on a per-project basis and grew the internal creative department by over 15% through successful pitching to bring key artwork in-house for the first time.
• Led internal rebranding of history and contributed substantially to its rating leadership and diversified demographics, reaching a younger audience for the first time. Consulted extensively on the rebranding of A+E.
• Spearheaded creative for Parallel, a UK-based VOD network. Devised forward-thinking brand identity, style guides, mobile apps, and video interstitials.
• Achieved a larger audience for PR than ever before by successfully migrating Emmy® and flagship show press kits to the digital domain.