Working within the recordings side of the globally iconic Ministry Of Sound label, my role as Senior Product Manager is to work closely alongside the UK Marketing Director in order to originate, implement and deliver successful marketing campaigns across the label’s diverse roster of artists and repertoire. • Product managing a designated roster of artists including 4 x top 5 singles selling UK breakthrough artist Sigala, double platinum selling album act London Grammar and developing artists Jodie Abacus, Louis Berry and Moss Kena. • Manage the origination and production of all creative across all artist campaigns; artwork, photography and video content• Develop, implement and deliver marketing timelines, strategies and plans across all artist campaigns• Maximise promotional opportunities across all artist campaigns against marketing spend and budgets.

Believe Recordings is the in-house record label at Believe Digital. Reporting to the UK MD and CIO my role is to product manage and oversee the marketing for all Believe Recordings artist campaigns in the UK whilst contributing to the overall development, brand and aesthetic of the UK label, while managing a team of 3 and run the label day-to-day: • Overseeing and working on Believe Recordings artists alongside a selection of Believe Label Services artists including James Vincent McMorrow, Public Service Broadcasting, Devlin, Meadowlark, Asian Dub Foundation, Gavin James, FYFE, Breton, Alela Diane, Aquilo, The Age Of L.U.N.A among others. • Produce and deliver marketing plans and artist campaign timelines across all Believe Recordings artists roster• Manage and coordinate all aspects of the production process across all artist campaigns• Maximise promotional opportunities across all artist campaigns against marketing spend and budgets.• Manage teams across all aspects of artist campaigns to ensure good level of communication is maintained including internal teams; Label team, video channel management, social media and digital marketing, trade marketing, synch and licensing, as well as external PR teams. • Identity brand building opportunities for Believe Recordings

Work closely with UK General Manager to originate, implement and assist in all aspects of the marketing and promotions process of releases. Oversee, manage and coordinate all aspects of the production of promotional and commercial releases within given deadlines whilst managing the day to day tasks within the role which include the following: • Overseeing and working on releases from Heavenly Recordings, Bella Union, Glassnote Records, V2, Frenchkiss Records, Mexican Summer, Downtown Records among others. Working on a highly diverse roster of artists including Bloc Party, Temples, John Grant, Dropkick Murphys, Deptford Goth, Cold War Kids and more• Originate, manage and coordinate a diverse range of marketing campaigns to promote album releases • Develop and maintain new relationships which enable effective brand and marketing partnerships that adapt to a digital and social media focus• Originate, manage and coordinate online and digital marketing campaigns across all releases• Manage marketing expenditure within given budgets. Monitor sales on individual projects to ensure targets are being met• Manage delivery of all necessary marketing tools through PIAS/Co-op labels and artist management• Assist with the servicing of promotional tools to press, radio, online and all other media• Prepare, compile and provide sales notes and reports for management and all relevant PIAS/Co-op labels• Prepare, compile and provide marketing plans for all active projects and releases• Manage finance projects within the PIAS invoicing systems• Maintain high standard of communication with all relevant PIAS/Co-op label managers, artist managers and artists on all aspects of releases• Manage the weekly presentation of priority releases to iTunes