Ed Singer

Ed Singer Email and Phone Number

Senior Sales Manager at Cargill
Ed Singer's Location
Frisco, Texas, United States, United States
Ed Singer's Contact Details

Ed Singer work email

Ed Singer personal email

n/a
About Ed Singer

Results driven Business Development Manager (Regional and Business Director) with expertise in the Grocery and Natural consumer product channels: Consistently working to exceed company targeted volume goals.Specific Strengths: Strong Broker Manager, Distributor Management, Large Direct Customer Sales Skills, Sales Planning, Trade Marketing/Customer Development, Category Management/Leadership/Merchandising and Syndicated Data Analysis.

Ed Singer's Current Company Details

Senior Sales Manager at Cargill
Ed Singer Work Experience Details
  • Cargill
    Senior Sales Manager
    Cargill Mar 2017 - May 2018
    Dallas, Tx
    Cargill (Truvia) – Dallas, TX Senior Sales ManagerResponsible for development/implementation of customer retail strategies and tactics to achieve the business objective of Truvia Consumer Products across National Account Teams with approximately $18mm in sales. Maximized sales at all accounts by implementing business planning, consumer and category insights, forecasting and category leadership.Managed brokers in Texas, New Orleans, Alabama, Carolinas, Florida and Cincinnati.Major Key Accounts: Kroger, Publix, Harris Teeter, Food Lion, SEG, Whole Foods, Hannaford, MDI, Ingles, KVAT, AG Baton Rouge, Albertsons/Safeway (Southern), HEB, Brookshire Bros., Brookshire Grocery and United.• 2017 – 2018 sales +5.3% • Region Gross Profits +18.9%Developed brand to #1 national brand
  • Hostess Brands
    Regional Business Manager
    Hostess Brands Jun 2013 - Sep 2016
    Dallas/Fort Worth Area
    Hostess Brands LLC – Dallas, TX Regional Business Director Successfully rolled out new-and-improved Hostess Brand Sweetest Come Back Ever. Managed and trained 11 brokers in Texas, Phoenix, New Orleans, Carolinas, and Florida• Continued dollar growth:o 2016 – $21mmo 2015 – $19.8 mm o 2014 – $17.2mmo 2013 – $7.7mm• Improved Hostess brand share from 4th to 2nd brand in the category, resulting in $13mm growtho Phoenix - #1 brand in category• Piloted DSD conversion to warehouse direct model with no disruption.• Successfully managed brokers to understand the new Hostess Brands – strategic trade planning, forecasting, syndicated data analysis, manage close dated product/inventory management, planogram and retail execution and region profitability.• Major Key Accounts: HEB, Publix, Safeway Southern, Safeway Southwest, Bashas, Brookshire Brothers, Brookshire Grocery, Grocers Supply, Kroger Houston/Dallas, United, Affiliated Foods, Harris Teeter, SEG and AG Baton Rouge.
  • Rosina
    Region Sales Manager
    Rosina Feb 2009 - Jan 2012
    Provide daily management, motivation and leadership to 8 brokers including trade spending, strategic promotional planning and analyzing syndicated data to reach company objectives. Continually prioritized expansion opportunities by developing trade/consumer merchandising programs.• Exceeded sales objectives throughout tenure; averaging 3-9% each year • 2010 thru 2011acquired approximately13% new business generating an estimated $750,000 in incremental sales (Smart & Final, Unified Grocers, Ralphs, Food-4 Less and Winco)• Western region achieved #1 brand positioning on Rosina frozen meatballs and Celentano pasta recorded by Nielsen• Major key account responsibility includes – Safeway, Winco, King Soopers, Albertsons, HyVee, Bashas, Food 4 Less, Associated Foods, Fry’s, Unified and SSI
  • Phillips Foods Inc.
    National Accounts Manager
    Phillips Foods Inc. Apr 2008 - Feb 2009
    Dallas, Tx
    Directly responsible for managing the Southwest division. Act as key sales, marketing and management contact. Hired and managed broker network to pioneer retail distribution drive. • Achieved 149% of objective in 2008• Attained new accounts – Wal-Mart, HEB, Brookshire Brothers, AWG in Kansas City and Fort Worth, Target, AG Baton Rouge, Meijer, Albertson’s, Jewel and Schnuck’s
  • Highliner Foods
    National Account Manager
    Highliner Foods Sep 2003 - Nov 2007
    Principle contact for Wal-Mart Supercenters. Supervised and directed 3 brokers, trade spending, strategic promotional planning and P&L.• Successfully developed and implemented new business opportunities within the dollar channel segment including $.99 Cent Store, Dollar Tree and Dollar General which generated $1.3 million in incremental sales• Exceeded company market share objective at Wal-Mart by 11%• Procured and implemented new business segment for a new department at Wal-Mart which generated $2.4 million in sales
  • Rich Products/ Seapak Corporation (Division Of Rich Products)
    National Accounts Manager
    Rich Products/ Seapak Corporation (Division Of Rich Products) Dec 1989 - Sep 2003
    Dallas, Tx
    Responsible for 4 major national accounts – Wal-Mart, Safeway, Albertson’s and Fleming. • Achieved Top Sales Annual Trip Award – 1996 through 2003• Awarded Regional Manager of Year 1995, 1997 and 1998• Built territory into the #1 profitable region for the company from 1996 to 2003• Gained unprecedented foothold in penetrating Safeway as a national account which generated $4 million of revenue within 12 months and dollar share of 63% of total category within 18 months• Grew Wal-Mart Supercenter distribution account from infancy to $27 million in annualized sales • Successfully secured HEB, Kroger-Houston and Dillon’s as key accounts after years of attempts by previous managers generating an estimated $3.4 million in annualized sales

Ed Singer Skills

Sales Operations Consumer Products New Business Development Fmcg Account Management Strategic Planning Sales Management Forecasting Strategy Product Development Cross Functional Team Leadership Negotiation National Accounts Marketing Strategy Customer Insight Merchandising Budgets Leadership Product Marketing Grocery Key Account Management Sales Income Statement Competitive Analysis Team Building Frozen Food Retail Management P&l Management Business Planning Fast Moving Consumer Goods Key Account Development Pricing Business Development

Ed Singer Education Details

Frequently Asked Questions about Ed Singer

What is Ed Singer's role at the current company?

Ed Singer's current role is Senior Sales Manager at Cargill.

What is Ed Singer's email address?

Ed Singer's email address is si****@****.rr.com

What schools did Ed Singer attend?

Ed Singer attended Amberton University, Dyke College.

What skills is Ed Singer known for?

Ed Singer has skills like Sales Operations, Consumer Products, New Business Development, Fmcg, Account Management, Strategic Planning, Sales Management, Forecasting, Strategy, Product Development, Cross Functional Team Leadership, Negotiation.

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