Edward Buitrago Email & Phone Number

Paris, Île-De-France, France

Support commercial performance optimization through target setting, strategic reporting, and analysis of key metrics such as churn rate, pipeline health, pricing, and more.- Continuously uncover upselling opportunities through whitespace analysis, leveraging data analytics to identify untapped market segments and unlock new revenue streams.- Develop decision and scoring models to prioritize high-potential prospects based on various criteria (like SBTI, company size, industry, among others), in collaboration with other departments across the company.-Update pipeline indicators for all regions, conducting detailed analyses to identify anomalies and improvement opportunities.-Analyze churn rate from multiple perspectives to identify trends, patterns, and anomalies, enabling the company to understand churn and make informed decisions.

Cali, Valle Del Cauca, Colombia

Conducted monthly financial and budget analyses, and created insightful presentations to inform strategic corrective actions, established KPIs to monitor results.Achievements:- Conducted price elasticity of demand analysis, enabling tactical actions on pricing, discounts, and inventory to enhance ROI, surpassing the goal by 51% in a category management project.-Actively contributed to the annual implementation of Zero-Based Budgeting, collaborating with diverse team members and departments, driving strategic financial decision-making.- Participated in a strategy consulting project, collaborating with key executives to implement strategic initiatives and measure monthly performance using appropriate KPIs.

Colombia

Leveraged advanced data analysis techniques, dashboards, and visualizations to generate insights, enabling informed decision-making by top management and leading action plans implementation.Achievements:- Achieved annual cost savings of 15% by conducting historical analysis and internal and external benchmarking, applying the PDCA methodology and renegotiating with suppliers.- Developed and automated Ms Excel and Power BI control panels for visualizing sales indicators, facilitating business intelligence by tracking results across multiple stores, cities, and regions.- Lectured advanced Excel training programs for +50 executives.- International experience in Colombia, Brazil and Argentina, participating in multicultural teams in sectors such as industry, food, mass consumption, retail and finance, among others

Master Of Business Administration - Mba

About Audencia Audencia is one of the few schools in the world (1% of institutions) with the three world reference accreditations: AMBA.

Economist, Emphasis In Corporate Finance

Activities and Societies: Team member project for a charitable project with AIESEC, an NGO dedicated to developing socially responsible.