Eddie May Email and Phone Number
Eddie May work email
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Eddie May personal email
Sport is a noisy and competitive world.Lots of brands, events and sponsors; all trying to engage with fans.It's not easy to cut through and resonate with your audience.Especially if you're not the biggest or most established player in the market.I'm here to help...I help startup, scale-up and challenger brands in sport to build a marketing strategy designed to cut through and resonate with your audience._______________WHAT I DO🤝 Interim marketing support and consultancy projects> For those times when you need to inject some senior support into your marketing team.🎯 Positioning strategy> Creating a strong and distinctive positioning to help your brand stand out in a crowded market.🗣 Brand voice and copywriting> Defining your brand's personality and authentically bringing it to life.🏟 Sponsorship strategy> Developing the right approach to identifying and activating sports partnerships.👨🏻🦳 Agency support> Providing strategic support for client projects and pitches.______________WHO I WORK WITHI work with sports brands, rights-holders, sports organisations, sports tech companies, sponsors and agencies.I focus on working with start-up, scale-up and challenger brands: the ones with a great product and a great story to tell, but without the financial firepower to compete with the established market leaders. ______________ABOUT ME I'm a marketing consultant with over 25 years of experience, including co-founding two award-winning agencies and leading the marketing team for Umbro in the early 2000s. Since 2018 I've worked independently, with a complete focus on helping clients in the sports industry to grow and achieve their commercial or organisational goals, through strategic marketing. Clients I've worked with over the years include the NFL, EFL, ECB, ATP Tour, Team GB, Sport England, Laureus, EA Sports, Catapult Sports, New Balance, K-Swiss, London Sport, CIMSPA, Levi's, Stella Artois, Standard Chartered, SkillCorner and many more.I have a degree in Sport & Recreation Studies, a CIM Advanced Certificate and a Mini MBA in Marketing.I'm also a qualified football coach, a pretty average golfer and a Derby County fan.I live in Essex with my wife and three children. ________________CAN I HELP?If you'd like a chat about how I could help, please DM me on here or:email: eddie@overdog-marketing.co.ukvisit: https://overdog-marketing.co.uk/Or you can find my occasional musings on:Substack: https://eddiemay.substack.com/Twitter: https://x.com/home
Overdog
View- Website:
- overdog-marketing.co.uk
- Employees:
- 1
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OwnerOverdog Feb 2018 - PresentOverdog is my vehicle for consultancy work, helping brands in sport to develop a marketing strategy designed to cut through and resonate with your audience.
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Member Board Of TrusteesSuffolk County Football Association Limited Jan 2023 - Present -
Non-Exec Advisor & InvestorFanhub Jan 2020 - PresentSeed investor and advisor to FanHub - the app that aims to reward football fans for supporting their team. -
Managing DirectorThe Playbook Jun 2016 - Dec 2017London, United KingdomMD of The Playbook, a creative communications agency (part of the Hanover Group) working with brands in sport, health and technology, including the NFL, ECB, British Triathlon, The Daily Mile, Henley Royal Regatta, Standard Chartered and Catapult Sports. I joined to launch the business in June 2016 and quickly established it as an award-winning agency, significantly growing the team, client base and revenues over an 18 month period. -
Head Of Marketing & Communications (Interim)Lord'S Taverners Dec 2015 - May 2016London, England, United KingdomAn interim role, developing a new marketing strategy, redefining the charity's positioning and supporting on key marketing projects and events. -
Co-Founder & Managing DirectorThreepipe Jun 2004 - Dec 2015London, United KingdomCo-founder and MD of Threepipe, an independent and multiple award-winning integrated marketing agency, working with consumer, tech and sports brands including The ECB, ATP Tour, EA Sports, Sport England, Stella Artois, Campari, Siemens and Vodafone. Led the business from start-up to a £6m turnover with 60 staff, including a merger with a digital marketing business and subsequent acquisition. -
Uk Marketing ManagerUmbro Jan 2000 - May 2004Manchester, United KingdomVarious marketing and communications roles within the UK and international business units of a major sports brand, most recently as UK Marketing Manager with responsibility across sponsorship activation, advertising, media planning, PR, digital and retail marketing.- Delivered activation programmes for the brand around key partnerships including The FA, England, Chelsea, Celtic and Manchester United- Launched England kits from 2000-2004 including the best selling England kit of all time- Played a central role in developing and delivering through-the-line creative brand campaigns including the award-winning “Goalposts” and “Bar Umbro”- Developed international marketing plans and templates, working in conjunction with licensees in key markets including USA, Spain, Italy, France and Scandinavia- Worked closely with, and ensured integration from, agency partners- Developed close working relationships and marketing initiatives with key retail partners -
Account ManagerHarvard Public Relations Feb 1997 - Sep 1999London, United KingdomJoined consumer and tech PR agency as a graduate trainee, progressing quickly through to account manager level, responsible for clients including Nintendo and SAP.
Eddie May Skills
Eddie May Education Details
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Pass With Merit -
The Ecclesbourne School, Derbyshire
Frequently Asked Questions about Eddie May
What company does Eddie May work for?
Eddie May works for Overdog
What is Eddie May's role at the current company?
Eddie May's current role is I help challenger brands in sport to cut through and resonate with their audience. Marketing strategy, positioning, brand voice, copywriting, sponsorship..
What is Eddie May's email address?
Eddie May's email address is ed****@****e.co.uk
What schools did Eddie May attend?
Eddie May attended The London School Of Economics And Political Science (Lse), Marketing Week Mini Mba With Mark Ritson, Chartered Institute Of Marketing, University Of Birmingham, The Ecclesbourne School, Derbyshire.
What are some of Eddie May's interests?
Eddie May has interest in Economic Empowerment, Football And Golf (Playing), Most Sports (Watching), Riding Motorbikes, Ski Ing.
What skills is Eddie May known for?
Eddie May has skills like Digital Marketing, Public Relations, Marketing Communications, Social Media, Marketing, Content Strategy, Social Media Marketing, Sponsorship, Digital Media, Sports, Copywriting, Media Relations.
Not the Eddie May you were looking for?
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Edward May
London -
Edward May
Board Trustee And Non Executive Director, National Leader Of Education, Qualified Executive Coach, Executive Director, School Improvement Consultant, Governance Specialist.United Kingdom
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