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Edgar Baum Email & Phone Number

Founder of Avasta, the Profitable Growth Company | standard-setter | business executive educator at Avasta Incorporated
Location: Scarborough, Ontario, Canada 14 work roles 2 schools
1 work email found @avasta.co 2 phones found area 647 and 207 LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 2 phones

Work email e****@avasta.co
Direct phone (647) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Role
Founder of Avasta, the Profitable Growth Company | standard-setter | business executive educator
Location
Scarborough, Ontario, Canada

Who is Edgar Baum? Overview

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Quick answer

Edgar Baum is listed as Founder of Avasta, the Profitable Growth Company | standard-setter | business executive educator at Avasta Incorporated, based in Scarborough, Ontario, Canada. AeroLeads shows a work email signal at avasta.co, phone signal with area code 647, 207, and a matched LinkedIn profile for Edgar Baum.

Edgar Baum previously worked as Founder & CEO at Avasta Incorporated and Member of Advisory Board, AI & Risk Modelling at Dealengine. Edgar Baum holds Ba, Mathematics, Fine Art History, Philosphy from University Of Toronto.

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Email format at Avasta Incorporated

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{first}@avasta.co
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Profile bio

About Edgar Baum

As Avasta's CEO and Founder I am deeply passionate about fellow business leaders having the right knowledge and expertise to build businesses that drive growth and prosperity. I focus on creating solutions for next-generation business strategy development, especially around data integration and stakeholders frequently ignored by traditional approaches. I lead an executive team at Avasta that is passionate about bringing our vision to life. They have the expertise that provides value to our clients and we strive to bring at least 10X value over what they pay for our services.I use my expertise in mathematics, finance, and business experience across over a dozen industries and four continents to solve today's companies' strategic growth opportunities and challenges.Before Avasta, I was the founder or executive at several valuation, business measurement and finance firms, preceded by finance and market development roles on Wall Street, at Merrill Lynch and Procter & Gamble.Since 2014 I've been a primary author on two next-generation business measurement standards:1) How to measure a brand financially from the customer's point of view - ISO 206712) How to measure and report on the future value of intellectual capital and intangible assets to the board of directors - ANSI/LES ICBR 1.0Additionally, I've continuously developed and taught the Finance of Brand Management graduate course at the University of Toronto since 2015 and regularly present on strategy measurement and valuation at conferences and business schools.My wife, Mary and I have been together for over two decades. I have two energetic and caring children, and pride myself in ignoring recipes to cook dinner (this usually works out just fine!).Some worthwhile links to get a sense of what I and our team at Avasta do.2023: Origins of my career, how Avasta came about, and 21st century advantage: https://www.youtube.com/watch?v=9sImjK9iNvA&t=2s2023: Avasta's expertise in sharing our expertise as part of public standards and integrating them into client solutions:https://www.youtube.com/watch?v=IfBntY062KY&t=1s2022: The impact of what I do with applying the Brand Evaluation standardhttps://www.youtube.com/watch?v=RU_u5hz23RY&t=1shttps://www.youtube.com/watch?v=oAp5sJe1y8U&t=6296s2020: Podcast on bringing alternatives to strategic thinkinghttps://www.podchaser.com/podcasts/champagne-strategy-1285454/episodes/measuring-a-brands-contributio-67500778

Listed skills include Competitive Analysis, Analytics, Business Strategy, Strategy, and 46 others.

Current workplace

Edgar Baum's current company

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Avasta Incorporated
Avasta Incorporated
Founder of Avasta, the Profitable Growth Company | standard-setter | business executive educator
AeroLeads page
14 roles · 16 years

Edgar Baum work experience

A career timeline built from the work history available for this profile.

Founder & Ceo

Current

Toronto, CA

Avasta is a The Profitable Growth Company operating at the intersection of management consulting, end-customer insights, and robust financial data analytics. Avasta's solutions grounded in mathematics and statistics translatable across finance, sales, marketing, and valuation. Our customers are challenged by growth or seeking growth.One of our solutions.

Jan 2019 - Present

Member Of Advisory Board, Ai & Risk Modelling

Current

Redwood City, California, US

I get to support an inspiring team developing the next generation of assessment tools to enable founders and entrepreneurs to successfully seek investors to support them realizing their goals and passions for their business.I was asked to join as an advisor to provide my expertise in data, risk and financial modelling to build out the most effective and.

Feb 2021 - Present

Course Developer & Graduate Lecturer, The Finance Of Brand Management

Current

Toronto, Ontario, CA

Developed and lecture on a post-graduate course called "The Finance of Brand Management"​ as part of the University of Toronto's Brand Management Certificate Program. This course is the first of its kind in North America and integrates the disciplines of corporate finance, forecasting, market research, brand management, and brand evaluation into a single.

Jun 2015 - Present

Member Of The Advisory Board

Jersey City, NJ, US

Jun 2018 - Jun 2020

Forbes Marketing Accountability Initiative--Steering Committee Member

Forbes Cmo Practice

Establishing ways to measure, communicate and optimize the contribution of marketing investment to shareholder value.

Nov 2017 - Feb 2019

Ceo & Chief Brand Economist

Strata Insights Inc. is the only company that assesses all aspects of corporate activity to prove, predict and amplify the financial contribution of Brand to the bottom line. Strata Insights’ Brand Economics approach looks at methodologies and data, including mathematical, econometric, investor relations, linguistic, behavioral and perceptual, to.

Jul 2015 - Jan 2019

Managing Director, North America

London, GB

Brand Finance helps clients measure, manage, maximize and monitor their brands to drive business performance.Responsibilities included:► Building the marketplace for brand valuation and brand measurement practices.► Leading client engagement to identify the appropriate Brand Finance service offering/solution.► Speaking at universities and industry.

Sep 2011 - Jun 2015

Director, Founder

Obsidian Corp

As an entrepreneur, I had a number of freelance client relationships. During the course of a year I was the Acting Controller for an environmental engineering firm. I worked for a university and advised on a couple of consultancies:► Cleaned up 9-months of financial reporting challenges in about 90-days.► Helped client to set up their year end reporting.

2010 - Sep 2011

Vice President, Partner

Toronto, On, CA

At RK Global Consultants I worked with our clients on credit proposal submissions to raise debt and convertible debt including Risk and Financial Analysis for commercial financing. I worked together with partners and negotiated with lenders for better terms and new borrowing structures. Clients ranged from start-ups to $100+ million revenue multinationals..

Jan 2006 - Aug 2010

Lead Business Intelligence Designer, Partner, Board Of Advisors

Bizcredit

BizCredit is a software company focused on delivering stream less, scalable forecast and risk modelling for credit applications. The target audience is companies ranging from startups through to $1billion in revenues. ► Developed an international credit and risk model for corporations seeking funding from banks and equity firms. ► The software was designed.

Oct 2004 - Jan 2008

Finance Specialist

Cincinnati, Ohio, US

► Successfully launched a customer profitability analysis program across all brands incorporating data sources from three distinct databases including Nielsen, Customer Point of Purchase, and corporate transfer pricing sources.► Developed a national advertising effectiveness analysis program by identifying correlating information from multiple corporate.

Oct 2002 - Sep 2004

Business Development

New York, NY, US

► Built a private wealth client and prospect portfolio from $0 to $25 million+ in AUM (Assets Under Management) in 16-months.

Jun 2000 - Aug 2001
2 education records

Edgar Baum education

Ba, Mathematics, Fine Art History, Philosphy

University Of Toronto

Leadership, Leadership Development

Landmark
FAQ

Frequently asked questions about Edgar Baum

Quick answers generated from the profile data available on this page.

What company does Edgar Baum work for?

Edgar Baum works for Avasta Incorporated.

What is Edgar Baum's role at Avasta Incorporated?

Edgar Baum is listed as Founder of Avasta, the Profitable Growth Company | standard-setter | business executive educator at Avasta Incorporated.

What is Edgar Baum's email address?

AeroLeads has found 1 work email signal at @avasta.co for Edgar Baum at Avasta Incorporated.

What is Edgar Baum's phone number?

AeroLeads has found 2 phone signal(s) with area code 647, 207 for Edgar Baum at Avasta Incorporated.

Where is Edgar Baum based?

Edgar Baum is based in Scarborough, Ontario, Canada while working with Avasta Incorporated.

What companies has Edgar Baum worked for?

Edgar Baum has worked for Avasta Incorporated, Dealengine, Ivirtual Technologies, University Of Toronto School Of Continuing Studies, and Masb - Marketing Accountability Standards Board.

How can I contact Edgar Baum?

You can use AeroLeads to view verified contact signals for Edgar Baum at Avasta Incorporated, including work email, phone, and LinkedIn data when available.

What schools did Edgar Baum attend?

Edgar Baum holds Ba, Mathematics, Fine Art History, Philosphy from University Of Toronto.

What skills is Edgar Baum known for?

Edgar Baum is listed with skills including Competitive Analysis, Analytics, Business Strategy, Strategy, Mergers And Acquisitions, Market Research, Corporate Finance, and Entrepreneurship.

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