Edgars Gleizdāns Email and Phone Number

Ecommerce system management and strategic development on group level.Strategic communication and business decision aligning with different stakeholders (e.g. management from different regions and directors of departments).Working with such markets as Latvia, Lithuania, Estonia, Poland, Ukraine, Romania, Hungary.

Full marketing cycle execution starting from strategic planning till implementation.New product and solution upselling, development and implementation.Drive the partnerships on a strategic level in terms of:1) Existing solution development to deliver the best possible experience to the end-users2) Upselling new solutions/products3) Relationship building with the respective key stakeholders.Budget planning and following if the financial numbers are met.Managing various project teams of up to 10 people per team.Main clients: Swisscard, AMEX, Equity Bank, Lufthansa Miles and More, Swissair, Trelleborg, Icelandair.

Increase revenue for the PINS loyalty program (revenue brought in to the company increased by around 25% through the years 2015-2017).Grow and strengthen PINS by building and maintaining strong relationships with PINS loyalty program Global partnerships.Manage different project teams of up to 15 people per team.Develop new products and services to the end-users.Acquire new strategic partnerships to the PINS loyalty program (more than 10 new partnerships launched).Main partners: airBaltic, Sixt, Avis, Rezidor Group, The Economist, Agoda, Kaligo.

Manage the most strategic Partnerships accounts.Establish and execute growth opportunities with the existing Partnerships.Grow participating Partners’ businesses and add value to Partners’ customers by participating in PINS loyalty program.Research and follow industry news and trends, analyze customer insights to come up with the marketing campaign ideas and solutions.Develop expertise in loyalty industry trends.

Lead customer relationship management between PINS and Partner Companies.Develop business relationships with the key customers.Create and implement added-value marketing activities for Partner Companies.

Relationship building and maintaining with the existing and new cooperation partners (6 new cooperation partners brought into the company’s business).Manage different project teams of up to 10 people per team.OMD’s administrative issue solving and decision making as well as setting of strategic directions.Main clients: McDonald's, Renault, PepsiCo, Betsafe, HP, Statoil, Berlin Chemie.

Media and marketing campaign creation and execution on an international level.Constant monitoring and supervision of the campaign execution process.