Edina K. Email & Phone Number

Chicago, Il, Us

Paris, Ile De France, Fr

Oversee Epsilon Digital and Epsilon Retail Media Practice across all Publicis Groupe agencies in US. Responsible for strategy, education, GTM, product feedback and enhancements, new and renewal revenue and data, tech and digital media commercial deals. Built & Led High-Impact Sales Team: Recruited, coached, and led a team of 4 core members and 20 agency-specific sellers, driving Epsilon Digital and Epsilon Retail Media Network sales to Publicis clients across the U.S.

Paris, Ile De France, Fr

Lead Epsilon Digital Media business overseeing enterprise sales, strategy and planning for Publicis / Epsilon Digital Media Programmatic business. Oversee team of sellers, growing existing business, acquiring new, and ensuring positioning and value prop of Epsilon Digital Media is consistent and prominent across all Groupe agencies. Lead key strategic sales efforts spanning Epsilon platform and media sales with top Groupe clients.

CareerJig is a global platform designed to make career inspiration, navigation, and advancement accessible to everyone. As a 1st generation American, valuable and holistic access to help me figure out every Jig in my career, from what should I do to how to navigate challenges wasn't easy and I know that I am not alone in that, no matter your background. I believe when you empower yourself, build a network of mentors and are in the driver's seat, there is no limit to what you can do.

Irving, Texas, Us

Oversaw strategy and planning for Publicis / Epsilon Digital Media. Developed strategies to achieve maximum partner revenue across the portfolio. Achieved 46% over target sales goal.

Irving, Texas, Us

Led team of 10+ across account management, engineering, creative, analytics, and media to provide strategic marketing guidance to B2C clients. Drove omnichannel business objectives by leveraging an identity platform, real people-based data, and insights across multiple marketing touchpoints. Developed monthly and annual media plans, aligning to client objectives to grow revenue and retention. Educated clients on state of digital marketing, competitive activity, and best-in-class case studies aligned to their business needs and white space.

Boston, Ma, Us

Focused on revenue growth by building and cultivating enterprise-level relationships to help key teams find the right talent to drive objectives and projects. Led team of 4, providing direction on strategic business development and account management. Assisted in P&L management via forecasting and ensured quarterly profitability of team.

London, England, Gb

Led strategic media planning and developed insight-driven consumer paths to purchase across multiple touchpoints to deliver on brand objectives and goals. Managed team of 4 media professionals providing strategic direction, project management, and career path guidance.

Chicago, Il, Us

Led strategic media planning and developed insight-driven consumer paths to purchase across multimedia touchpoints to achieve brand objectives and goals. Managed 4 direct reports providing strategy, workflow management, and career development.

Integrated Marketing Program, Integrated Marketing Communications

B.S, Marketing

Social Media Marketing Certificate, Marketing