Eduardo Herrera Email & Phone Number

Mexico City, Cdmx, Mx

Mexico City Metropolitan Area

•Responsible, on behalf of the operations team, for the implementation strategy of the global debit and credit card platform (PLARD) in Mexico•Close coordination with regional teams from the United States, Chile, Brazil, Spain and Mexico to share best practices between regions and standardize processes and reports in different local and regional governments•Guarantee quality and timeliness in the delivery of operational services for internal and external clients through an alignment between business model design and operating processes, people, technologies and risks and controls

Mexico City, Mexico

Member of the team responsible for the start-up of Santander Leasing operations• Responsible for developing and implementing processes and operating policies of leasing operations for the 3 products: pure and financial leasing and factoring via alliances to grow a portfolio from $1,000 million pesos to $5,000 million pesos in the first year of operations.• In charge of a team of 3 people responsible for the lease operation process from the quote to its operation in conjunction with the commercial team and different areas of leasing and post-sale activity such as billing and collection.• Regularly craft and deliver compelling and cogent presentations to senior management to articulate findings, analysis and strategies.

Ciudad De México Y Alrededores, México

L1BRE, LLC, is a solutions-based technology company transforming how citizens engage with communities.Key contributor in developing and maintaining relationships with key stakeholders in government agencies and ensure operations are in full compliance with local norms and regulations in CDMX, Edo Mex, Jal, NL.Developed tools and processes with key stakeholders in Product, Operations, Finance, and Marketing that helped teams align and manage their business operations through the Balanced Scorecard methodology.Crafted and delivered compelling and cogent presentations to senior management to articulate findings, analysis and strategies.

Carlisle, Pa

Integrated market trends with pricing analytics to improve forecasting accuracy for a $2B businessConsult to senior leadership on opportunities to improve profitability and market growth leading to national strategic initiativesKey contributor in driving major corporate strategy initiatives as well as long-range planning processes across the companyAutomated the process of managing customer rebate programs worth $15MM by integrating with SAP resulting in improved accuracy and reducing processing lead times by 15 days

Charlotte Y Alrededores, Carolina Del Norte, Estados Unidos

Participated in a strenuous 12 month program which included rotating through several divisions within the organization where I lead strategic projects ranging from process development/implementation to market researchEvaluated and redesigned processes for over 200 customer rebate programs which resulted in an estimated savings of over $500 thousandDevised a decision model to manage excess inventory by consolidating processes resulting in greater efficiency and savings over $6 million

Miami/Fort Lauderdale Y Alrededores, Estados Unidos

Coordinated budget and strategic planning initiatives under the direction of the VP Finance, achieving the formal process objectives set by Corporate HQ and the International Vice President for LALed the creation of the regional portfolio management process driving efficient resource allocations and budget prioritizations, and set the foundation for implementation in S2 2011Developed analysis and valuation templates in order to facilitate the communication, information sharing, and status control of new business feasibility evaluations by the VP of New Business Development

Ciudad De México Y Alrededores, México

Successfully redesigned daily operations within the division, developed comprehensive policies and procedures, and designed more efficient daily structures which resulted in a savings of over $1 millionIncreased the proportion of strategic and operational business objectives that had meaningful measures and reduced the cycle time of implementing this objectives by 50%Mentored current and new employees in regards to operational strategy lifting their skill level in selecting and implementing performance measures to support their decisions

Ciudad De México Y Alrededores, México

Handled several operational functions which included designing and implementing a strategy communication plan which achieved a 90% message effectiveness rating Successfully aligned EVA metrics with the balanced scorecard along with highlighting both economic profit and cost considerations to both financial and executive departments within the organizationManaged over 27 balanced scorecard strategic maps with a focus on developing productive interactions within cross-functional teams that helped improve managers’ and employees’ perception of the value of performance measurement

Ciudad De México Y Alrededores, México

Provided ad-hoc financial advice and support to both new and existing clients within a high-stress environment with a focus on retaining clients and maintaining exceptional service levelsPlayed a lead role in growing my customer portfolio from 60 clients and $25 million to over 140 clients and $60 million within a time period of 24 monthsRecognized as Top Performer within the first year based on consistently increasing total portfolio values

Mba, Finance And Marketing Majors

Activities and Societies: Graduate Assistant, Center for the Business of Life Sciences (CBLS) Corporate Finance Academy, PLUS Life.

Bs, Industrial Engineering, Minor Systems Engineering

Activities and Societies: • Treasurer, SIISTEM, industrial engineering student association, peer-elected

Education record

Activities and Societies: America´s Leaders Program • Intern in Washington D.C., Washington Center for Internships and Academic Seminars.