Edwin Macharia Email and Phone Number

1. Develop and implement retail execution standards 'Picture of Success' at 50,000 points of sale across 30 counties in Kenya within budget2. Work with 3rd party agencies and suppliers to deliver business goals, working closely with finance and procurement on LPO issuance as well as invoice sign offs3. Orchestrate incentive programs to achieve and exceed revenue targets for 50,000 points of sale4. Conduct Customer Satisfaction and Experience Surveys to generate actionable insights… Show more 1. Develop and implement retail execution standards 'Picture of Success' at 50,000 points of sale across 30 counties in Kenya within budget2. Work with 3rd party agencies and suppliers to deliver business goals, working closely with finance and procurement on LPO issuance as well as invoice sign offs3. Orchestrate incentive programs to achieve and exceed revenue targets for 50,000 points of sale4. Conduct Customer Satisfaction and Experience Surveys to generate actionable insights that inform business strategies and enhance decision-making processes5. Implement an in-App communication strategy to achieve steady conversion rates and revenue targets6. Spearhead the design of marketing collateral such as brochures, flyers, and posters and lead efficient distribution to 50,0000 points of sale Show less

1. Create and lead marketing campaigns across various platforms to significantly boost sales and margins2. Direct a cross-functional team to establish an efficient process for distributing marketing collateral3. Engineer and implement a brand visibility strategy at 1,300 points of sale to increase brand awareness and visibility within budget.4. Manage the acquisition and renewal of all necessary trade licenses across 30 counties every new year ensuring uninterrupted business… Show more 1. Create and lead marketing campaigns across various platforms to significantly boost sales and margins2. Direct a cross-functional team to establish an efficient process for distributing marketing collateral3. Engineer and implement a brand visibility strategy at 1,300 points of sale to increase brand awareness and visibility within budget.4. Manage the acquisition and renewal of all necessary trade licenses across 30 counties every new year ensuring uninterrupted business operations5. Orchestrate integrated marketing campaigns with influencers to launch new product lines6. Lead on-ground activation campaigns across all areas of operation7. Work with 3rd party PR agencies to achieve PR goals Show less