Eeva Tiainen
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Eeva Tiainen Email & Phone Number

Nordic Head of Services at If Insurance I Co-founder and Board member at Innovation Practitioners Community at If Insurance
Location: Helsinki, Uusimaa, Finland 13 work roles 4 schools
1 work email found @posti.com LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

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Role
Nordic Head of Services at If Insurance I Co-founder and Board member at Innovation Practitioners Community
Location
Helsinki, Uusimaa, Finland
Company size

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Quick answer

Eeva Tiainen is listed as Nordic Head of Services at If Insurance I Co-founder and Board member at Innovation Practitioners Community at If Insurance, a with 5603 employees, based in Helsinki, Uusimaa, Finland. AeroLeads shows a work email signal at posti.com and a matched LinkedIn profile for Eeva Tiainen.

Eeva Tiainen previously worked as Nordic Head of Services at If Insurance and Board Member at Innovation Practitioners Community. Eeva Tiainen holds Design Thinking For Business Innovation Program (Aalto Ee And Esade) from Esade Business & Law School.

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Email format at If Insurance

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{first}.{last}@posti.com
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Profile bio

About Eeva Tiainen

I am a growth leader with experience from various industries in corporate innovation, transformation, strategy work and driving new business development within established corporations. I excel in sparking and fostering a bottom-up innovation culture while maintaining a strong link to corporate strategy and growth ambitions. I have been able to engage and empower dozens of passionate people and teams in innovation work and venture building during the endless and inspiring journey of exploring new value creation opportunities and new business models for large established corporations. I influence change in organisations and feel comfortable in challenging the status quo.I have a passion for exploring the world, too. My past experiences have led me to live and work in various locations abroad in Mexico, Zambia, Nepal and the United States.Co-founder of Innovation Practitioners Community that brings together innovation leaders from various industries and disciplines to network, share learnings and best practices.Podcasts, guest lectures and keynotes on innovation leadership for executive teams and at events, e.g.,- Aalto MBA ”Corporate entrepreneurship” 2022- Suomen Muotoilusäätiön juhlaseminaari 2022- Keynotes for Fortune500 companies global senior management teams during 2021- Innov8rs conference, Paris, France 2019- sTARTUp Day, Tartu, Estonia, 2019- Solita Meeting Point 2018

Listed skills include Change Management, New Business Development, Segmentation, Economics, and 15 others.

Current workplace

Eeva Tiainen's current company

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If Insurance
If Insurance
Nordic Head of Services at If Insurance I Co-founder and Board member at Innovation Practitioners Community
ase, vasternorrlands lan, sweden
Website
Employees
5603
AeroLeads page
13 roles

Eeva Tiainen work experience

A career timeline built from the work history available for this profile.

Nordic Head Of Services

Current

- Leading a highly talented and experienced team to deliver growth in the space of value adding services for If Private in the Nordic markets.- Building up and structuring If Private’s approach to the development of value adding services across the Nordics.- Building the framework and methodology for developing and enhancing both existing and future services created to support and enable If's core insurance business.- Leading several supporting Nordic functions and supporting the… Show more - Leading a highly talented and experienced team to deliver growth in the space of value adding services for If Private in the Nordic markets.- Building up and structuring If Private’s approach to the development of value adding services across the Nordics.- Building the framework and methodology for developing and enhancing both existing and future services created to support and enable If's core insurance business.- Leading several supporting Nordic functions and supporting the Partnerships & New Business Opportunities unit in business development initiatives with Nordic scope.- Coordinating the sustainability work for If Private Business Area- Member of Nordic management team of Partnerships & New Business Opportunities BU Show less

Aug 2023 - Present

Business Strategist

- Leading innovation at Posti Group across markets and Business Areas including venture building, discovery-driven innovation, open innovation, partnership building and intrapreneurship programs- Venture team lead for Circular Economy venture utilising Mach49 methodology- Driving business transformation and new business exploration, discovery and acceleration in the iconic 400-year-old Finnish Posti, moving the needle from traditional postal services to high-growth ecommerce… Show more - Leading innovation at Posti Group across markets and Business Areas including venture building, discovery-driven innovation, open innovation, partnership building and intrapreneurship programs- Venture team lead for Circular Economy venture utilising Mach49 methodology- Driving business transformation and new business exploration, discovery and acceleration in the iconic 400-year-old Finnish Posti, moving the needle from traditional postal services to high-growth ecommerce logistics- Leading the launch and implementation of X Labs, Posti Group’s innovation platform including innovation process, tools, governance model and ways of working, with Group CEO as chairman of X Labs growth board- Leading strategy implementation of horizon three projects in cross-functional setup, including M&A scouting and screening- Leading/facilitating co-creation projects with partners, start-ups and other ecosystem players Show less

Aug 2019 - Jul 2023

Senior Manager, New Business And Open Innovation

Vantaa, Finland

- Leading the ramp-up of Fazer Lab that targets growth through adjacent/transformational innovation and the implementation of supporting processes, tools and ways of working;- Leading business model design and accelerated commercialisation of selected new business ventures cross-BA or cross-market utilising lean start-up and design thinking methodology; - Leading the creation of open innovation agenda and framework for Fazer Group, including the definition of process and tools and… Show more - Leading the ramp-up of Fazer Lab that targets growth through adjacent/transformational innovation and the implementation of supporting processes, tools and ways of working;- Leading business model design and accelerated commercialisation of selected new business ventures cross-BA or cross-market utilising lean start-up and design thinking methodology; - Leading the creation of open innovation agenda and framework for Fazer Group, including the definition of process and tools and setting the vision and objectives for open innovation at Fazer;- Leading Fazer Lab's venture building process including venture team coaching, funding, innovation pipeline management and budgeting as well as hosting monthly Demo Days for the pitching teams and Lab Board.- Member of Fazer Group Sustainability Forum, management team for sustainability actions across the Group- Supervisor position 2017- Show less

Oct 2016 - Aug 2019

Senior Manager, Strategy

Vantaa, Finland

-Managing Fazer Group’s strategic initiatives and projects, e.g. creating a QEHS long-term plan for Fazer Group, initiating start-up co-operation at Fazer - Supporting Fazer Bakeries Business Area in strategy design, execution follow-up and specific strategic projects, e.g. portfolio analysis- Liaising with internal and external partners and guiding cross-functional project teams

Mar 2015 - Oct 2016

Project Manager, New Business And Concept Creation

Vantaa, Finland

Acting as project manager in selected new business development projects either cross-BU or cross-market.- Evaluation of business opportunities from both market and Fazer perspective and business model design and development for the selected new business opportunities - Planning of the implementation of selected new business opportunities including product development and conceptualization, sales, marketing and operations leading to successful launch of the business- Liaison with… Show more Acting as project manager in selected new business development projects either cross-BU or cross-market.- Evaluation of business opportunities from both market and Fazer perspective and business model design and development for the selected new business opportunities - Planning of the implementation of selected new business opportunities including product development and conceptualization, sales, marketing and operations leading to successful launch of the business- Liaison with different internal partners such as local marketing and sales, consumer insight, new product development, quality, sourcing, finance and legal as well as with external partners such as contract manufacturers, design agencies and research professionals Show less

Jan 2012 - Mar 2015

Consultant

Helsinki, Finland

Acting as project manager in consulting assignments related to strategy development, customer management, service culture development and solution business development. - Strategy development: definition of the strategic targets and must-win battles, creation of vision and mission, business model analysis, competitor analysis, specification of target markets, crystallization of the offering and customer promise in selected target markets - Customer management: B2B and B2C segmentation… Show more Acting as project manager in consulting assignments related to strategy development, customer management, service culture development and solution business development. - Strategy development: definition of the strategic targets and must-win battles, creation of vision and mission, business model analysis, competitor analysis, specification of target markets, crystallization of the offering and customer promise in selected target markets - Customer management: B2B and B2C segmentation, creation of need-based value propositions and offering, specification of account management processes and principles, creation of pricing principles, initiation and development of loyalty programs- Service culture development: improvement of customer experience on all organizational levels, e.g. definition of critical encounters via ethnographic research methods, creation and implementation of cross-organizational service principles- Solution business development: solution commercialization, e.g. definition of value creation opportunities, creation of value propositions, development of tools for value quantification and verification. Solution industrialization, e.g. offering de-construction and re-construction into solution hierarchy with standardized componentsExperience in multiple industries in B2C and B2B environments: FMCG, retail, banking, ICT, health care, transport, logistics, metal, construction, process industry. Show less

Aug 2008 - Jan 2012

Customer Advisor

Hok-Elanto, Sokos Helsinki Department Store

Helsinki, Finland

Part-time. Activities regarding the merger of HOK and Elanto and pre-launch activities of the co-operative's S-Bank (e.g. debit and credit account services) directly in the customer interface.

Sep 2003 - Jan 2007

University Trainee

Helsinki, Finland

University trainee/Economics, Trade and Development in the Department for Global Affairs, Unit for Development Financing Institutions (World Bank, ADB, IDB, AfDB). As a commercial trainee I- initiated and completed the report “Effects of the Multilateral Debt Relief Initiative on the Net Transfers of Developing Countries” that became the basis for my Master's thesis - arranged the visit of Director General for the Asian Development Bank - prepared a large World Bank seminar held in… Show more University trainee/Economics, Trade and Development in the Department for Global Affairs, Unit for Development Financing Institutions (World Bank, ADB, IDB, AfDB). As a commercial trainee I- initiated and completed the report “Effects of the Multilateral Debt Relief Initiative on the Net Transfers of Developing Countries” that became the basis for my Master's thesis - arranged the visit of Director General for the Asian Development Bank - prepared a large World Bank seminar held in Helsinki - acquired a more in-depth view on the complexities of development aid and the work of large global development financing institutions Show less

May 2006 - Jul 2006

University Trainee In Lusaka, Zambia

Lusaka, Zambia

University trainee/Economics, Trade and Development in the Embassy of Finland in Lusaka, Zambia. Based on Finland's Development Policy's mission to enhance commercial co-operation between Finnish and Zambian businesses I - initiated and completed an extensive report “Zambia’s Business Environment for Finnish Investors”- organized a trade seminar held in Lusaka and participated by Finland's Under Secretary of State- participated in meetings and general discussions in the sector of… Show more University trainee/Economics, Trade and Development in the Embassy of Finland in Lusaka, Zambia. Based on Finland's Development Policy's mission to enhance commercial co-operation between Finnish and Zambian businesses I - initiated and completed an extensive report “Zambia’s Business Environment for Finnish Investors”- organized a trade seminar held in Lusaka and participated by Finland's Under Secretary of State- participated in meetings and general discussions in the sector of Trade and Development Show less

Jul 2004 - Oct 2004

Caddiemaster

Keimola Golf Club

Vantaa, Finland

Caddiemaster during summer seasons (April-September). Responsibilities included customer service at the golf club reception, accounting and sales.

Apr 2001 - Oct 2004

Volunteer English Teacher In Nepal

Bholung, Nepal

I wanted to take a short break to my studies and went to Nepal to teach English to 10-16 year-old school children in Bholung, a village of 35 houses, approximately 100 km east of Kathmandu. In addition to teaching I adjusted to the village life without common language, electricity or running water and learned a great deal about cultural adaptation.

Jan 2003 - May 2003

Bakery Assistant

Baco

Vantaa, Finland

May 1999 - Sep 1999
Team & coworkers

Colleagues at If Insurance

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4 education records

Eeva Tiainen education

Master Of Arts, Master'S Programme For Intercultural Encounters

Major: Latin American Studies Minors: Intercultural Communication, International Project Management, Social Psychology, Development.

Master Of Business Administration (M.B.A.), Economics

Helsinki School Of Economics / Helsingin Kauppakorkeakoulu

Major: Economics Minors: Social Psychology, Mathematics, Environmental Management Thesis: "Debt Relief and the Economy of Zambia"

Master Of Business Administration (M.B.A.), Leadership For Sustainable Development, Econometrics, Business Law

Master level studies completed at Tecnológico de Monterrey in Monterrey, Mexico in spring 2007

FAQ

Frequently asked questions about Eeva Tiainen

Quick answers generated from the profile data available on this page.

What company does Eeva Tiainen work for?

Eeva Tiainen works for If Insurance.

What is Eeva Tiainen's role at If Insurance?

Eeva Tiainen is listed as Nordic Head of Services at If Insurance I Co-founder and Board member at Innovation Practitioners Community at If Insurance.

What is Eeva Tiainen's email address?

AeroLeads has found 1 work email signal at @posti.com for Eeva Tiainen at If Insurance.

Where is Eeva Tiainen based?

Eeva Tiainen is based in Helsinki, Uusimaa, Finland while working with If Insurance.

What companies has Eeva Tiainen worked for?

Eeva Tiainen has worked for If Insurance, Innovation Practitioners Community, Posti Group Oyj, Fazer, and Vectia.

Who are Eeva Tiainen's colleagues at If Insurance?

Eeva Tiainen's colleagues at If Insurance include Martin Stokholm, Kenneth Kenneth Sandhåland, Ron Heeremans Øyvik, Sofia Finnman Larsson, and Jemilia Ståhle.

How can I contact Eeva Tiainen?

You can use AeroLeads to view verified contact signals for Eeva Tiainen at If Insurance, including work email, phone, and LinkedIn data when available.

What schools did Eeva Tiainen attend?

Eeva Tiainen holds Design Thinking For Business Innovation Program (Aalto Ee And Esade) from Esade Business & Law School.

What skills is Eeva Tiainen known for?

Eeva Tiainen is listed with skills including Change Management, New Business Development, Segmentation, Economics, Business Strategy, Management Consulting, Strategy, and Product Development.

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