Erin Fitzgerald Email and Phone Number
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Erin Fitzgerald personal email
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Commercial and Community growth professional focused on developing and scaling high performance teams that drive innovation and go-to-market efforts. Authentic communicator to yield business results. Lead with kindness; collaborative leader, storyteller and strategic thinker with experience creating and launching global, innovative and strategic go-to-market plans, guiding creative executions, coordinating experimentation, and evaluating test results to establish learnings that maximize impact.Accountable for implementing global brand strategy, commercial growth, operations and new media innovation to power revenue and user activation through integrated solutions that align strategy, talent, and technology.Specialties: Commercial, Revenue operations and go-to-market strategies, community growth and engagement, brand/narrative development, demand generation, experimentation, corporate communications client/industry/media relations, large scale change management, simplification.
Sermo
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Chief Market OfficerSermo Jun 2020 - PresentNew York, New York, UsOversee the development and execution of the company's global marketing strategy, encompassing commercial go-to-market initiatives, community/member growth strategies, brand equity enhancement, demand generation operations, corporate communications, and media relations.Sermo is a fast, frictionless physician-first platform providing the healthcare industry with real-time business insights and authentic physician engagements through our global community of 1.5M healthcare professionals and state-of-the-art technology. For over 20 years, Sermo has been turning physician experience, expertise, and observations into actionable insights that benefit pharmaceutical companies, healthcare partners, and the medical community at large. To learn more, visit www.sermo.com.
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Svp MarketingSermo Mar 2018 - Jun 2020New York, New York, Us
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Member Board Of DirectorsBe Your Possible 2022 - PresentBe Your Possible is committed to making a significant impact on the future of medical advancement while inspiring millions globally to find and take steps towards their possible—whatever that may be.Run for Research is an annual initiative to empower and inspire physicians, healthcare teams, and partners to run (or walk) together to raise money in support of medical research. Since the inaugural event in 2022, Run for Research has attracted thousands of participants from 75+ countries around the world. We've pledged to donate $1,000,000 to medical research over the next ten years! -
Founding Member New YorkChief Jan 2019 - Nov 2024New York, Ny, UsFounding member of Chief — Time 100 Most Influential Companies of 2023. The private network focused on connecting and supporting women executive leaders. -
Vp, MarketingOutcome Health Jan 2017 - Mar 2018Chicago, Il, Us -
Vice President MarketingAccenthealth Sep 2014 - Jan 2017
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Senior Director Of MarketingAccenthealth Sep 2013 - Sep 2014
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Senior Director Of Marketing, Lifestyle (Whattoexpect.Com)Everyday Health Jul 2013 - Sep 2013New York, Ny, Us -
Senior Director Of Marketing, LocalEveryday Health Mar 2012 - Jul 2013New York, Ny, Us- Oversee all marketing functions for the fastest-growing division of Everyday Health- Manage nine employees and a $3.5 Million B2C/B2B marketing budget- Leverage SEM, SEO, social media, web development and affiliate marketing partnerships to drive patient leads to our hospital and physician clients- Use mobile and desktop paid acquisition channels such as search engine marketing, lead-generation, display, and Facebook
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Director Of Marketing, LocalEveryday Health Mar 2011 - Mar 2012New York, Ny, Us- Develop and execute all B2B/B2C marketing on behalf of Everyday Health’s doctor and hospital solutions businesses- Initiate new marketing campaigns, develop and refine concepts, and oversee and approve design and copy - Build local marketing strategy by optimizing the assets of the core company- Work with internal SEO and SEM teams to optimize organic and paid search spend- Evaluate how to optimize media spend across channels- Build new customer acquisition and retention roadmap- Work cross functionally with media, tech, and editorial to define initiatives and ensure smooth transition of projects from team to team - Generate weekly and monthly performance reports on marketing campaigns
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Integrated Marketing Director, Food & Agriculture: Supermarket News, Modern Baking, Baking Mgmt.Penton Media Feb 2008 - Mar 2011New York, Ny, Us- Developed marketing strategies for nine media properties and effectively managed the marketing team- Lead the strategy and execution for digital, mobile, print and experiential marketing campaigns to drive user acquisition and engagement - Managed group priorities, schedules, budgets, agency relationships and KPIs- Worked with internal partners to define brand requirements, identify SEO growth opportunities and provide 360 degree marketing solutions- Supported a national sales team; accompanied sales reps on client meetings and presented advertising and sponsorship opportunities- Tracked advertising campaigns and ensured all campaigns were executed seamlessly and optimized as needed -
Marketing Manager, Supermarket News & Whole HealthPenton Media Jan 2006 - Feb 2008New York, Ny, Us- Responsible for idea generation and building custom proposals to sell multimedia programs for the Supermarket News franchise (magazine, website, mobile, tablet, social, experiential) - Managed the implementation of program elements post-sale to ensure client objectives are met
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Conference Manager, Healthy Foods International Conference And ExpositionNew Hope Natural Media Jul 2007 - Oct 2008Boulder, Co, UsResponsible for the conference portion of the launch of Healthy Foods International, a trade show focusing on the rapidly growing health and wellness industry. Contracted over 50 speakers, including three keynote speakers and celebrity chef, Devin Alexander from NBC’s The Biggest Loser. Developed charter presentations, integrated marketing programs, and exhibitor sales strategies for SN’s clientele. -
Marketing Coordinator, Supermarket NewsConde Nast May 2005 - Dec 2006New York, Ny, UsResponsible for sales materials and maintaining brand integrity across all trade show efforts. -
Commercial Development Executive, Supermarket NewsFairchild Publications Jun 2003 - May 2005New York, Ny, UsCreated ad rate insertion orders, contracts and presentations for the sales department. Provided the strategic direction and sales development for monthly product showcase the Checkout Aisle. -
Project Coordinator, Fashion MarketingMacy'S Merchandising Group Dec 2001 - Mar 2003New York, Ny, UsResponsible for the maintenance of the Fabric Library. Collected swatches and assisted the Design team with the conception of seasonal color stories. -
Harper’S Bazaar Features InternHearst Magazines Jan 2002 - Jul 2002New York, Ny, UsInternship in the editorial department. Assisted staff in daily operations: fact checking and story research, reviewed art houses, books, theater, and movies for feature articles.
Erin Fitzgerald Skills
Erin Fitzgerald Education Details
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New York UniversityIntegrated Marketing -
Fashion Institute Of TechnologyAdvertising And Marketing Communications
Frequently Asked Questions about Erin Fitzgerald
What company does Erin Fitzgerald work for?
Erin Fitzgerald works for Sermo
What is Erin Fitzgerald's role at the current company?
Erin Fitzgerald's current role is CMO | Platform Operating + Revenue Executive | Brand Builder | Product Growth + Transformation Catalyst | Advisor.
What is Erin Fitzgerald's email address?
Erin Fitzgerald's email address is ef****@****lth.com
What is Erin Fitzgerald's direct phone number?
Erin Fitzgerald's direct phone number is +191769*****
What schools did Erin Fitzgerald attend?
Erin Fitzgerald attended New York University, Fashion Institute Of Technology.
What skills is Erin Fitzgerald known for?
Erin Fitzgerald has skills like Integrated Marketing, Online Marketing, Digital Media, Advertising, Strategy, Seo, Marketing, Marketing Strategy, Creative Direction, Leadership, Management, Sales.
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