Elizabeth Glessner Email & Phone Number

Greensboro/Winston-Salem, North Carolina Area

Elizabeth Glessner, owner and lead photographer of Glessner Photography, is a Greensboro-based photographer specializing in personal branding and corporate events. Winner of Wedding Wire Couples' Choice Award 2015, Two Bright Lights Editors' Choice Award 2014, The Knot's Best of Weddings 2013 and WeddingWire Brides' Choice Award 2013

High Point, Nc

-Develop cohesive brand strategies reflective of a business or individual's core mission and values-Assist small business owners in creating marketing and public relations plans to effectively reach their identified ideal clients and gain quality leads-Evaluate and restructure branding across all mediums, both physical and online, to create a cohesive and easily identifiable look and feel-Assist client in creating editorial and social media calendars to maintain an active online presence-Write and edit engaging and informative copy for websites and marketing collateral -Select engaging images and/or work samples for online portfolios and print collateral in order to attract ideal clients

Asheboro, North Carolina

-Planned various fundraising and awareness events, including second annual gala raising $20,000 in 2010 for the Partnership’s endowment through sponsorships, auction, and ticket sales-Wrote and distributed press releases to various media outlets resulting in increased media coverage-Created and implemented social media marketing strategy across Facebook, Twitter, and LinkedIn-Educated parents and business leaders on Partnership programs and the importance of early childhood education through community events, distributing educational materials, speaking at community clubs and organizations, etc. -Wrote, edited, and/or reviewed all Partnership publications including newsletters, brochures, flyers, etc.-Wrote applications for local, state, and federal grants, resulting in more than $250,000 in funding-Oversaw and provided guidance to community advisory and sustainability committees

Erie, Pennsylvania Area

-Managed various IT-related projects in cooperation with Marketing and Training department heads-Developed organizational and tracking system for projects, grants and companies related to the AIT program -Actively assisted with the initial development of the iA3 software package for non-profit organizations-Communicated with past grant recipients to collect invoices and track results of grant funding-Distributed state-required survey to over 400 companies, achieving a 70% response rate-Assisted with writing and editing grants to request both state and private funding for the 2009-2010 fiscal year

Erie, Pennsylvania Area

-Implemented various marketing efforts, including, but not limited to, SEO, direct mail, email marketing, and social media, to successfully increase visibility and drive leads to the eBizITPA website-Created and distributed press releases to various media outlets resulting in increased media coverage-Developed creative email marketing campaigns resulting in increased click-through rates-Created, edited, and revised persuasive copy for website, course promotion, and various marketing materials-Worked with a team to develop a new website to improve analytics, SEO, and usability-Trained incoming interns and apprentices in office procedure and company marketing guidelines-Created and edited radio and television scripts for advertisements and public service announcements-Worked within a budget to develop, coordinate, and successfully execute marketing and public relations plans for various training opportunities

Erie, Pennsylvania Area

-Created and distributed promotional materials including flyers, posters, and postcards-Coordinated all pre-game activities and on-field promotions-Corresponded with local businesses regarding sponsorship opportunities and prize giveaways -Managed part-time promotional team of four to six employees

Bachelor Of Science (Bs), Marketing

Activities and Societies: Marketing Club President (2008-09), Public Relations Chair - Student Government Association (2008-09), Freshman.

Bachelor Of Science (Bs), International Business

Study Abroad, Language And Culture

Completed 9 credits in Spanish language and history

Business, Marketing

Activities and Societies: Alpha Sigma Tau, Habitat for HumanityCompleted 50 credits in liberal arts and business