Eric Lee is a Experience Economy | Live Experiences | IP Licensing | Business Development and Partnerships | Brand/Project Management at Unbound. Colleagues describe them as "I’ve had the pleasure of working with Eric while he headed up the Location Based Entertainment business in APAC at WarnerMedia. Eric is very knowledgeable and versatile in his management of the Cartoon Networks IP and subsequently taking on broader role with Harry Potter, DC, and many more iconic brands coming under his care. He is very articulate and an agile leader with the ability to build deep relationships both internally and externally to balance the strategic, operational, and financial aspect of his business. His professionalism and deep understanding of the LBE business allows him to jump in and help resolve issues with a forward thinking mentality. Eric is a trusted colleague and friend, whom I gladly recommend without hesitation." and "I approached Eric in 2016 to be our first ever Director of Location Based Entertainment for Asia Pacific for Turner. Eric has a strong mix of both technical and soft skills and it has been great watching him making an impact and succeeding in his current role. I look forward to seeing what other great initiatives Eric will achieve for our business. "