Eirik D Ackerman Email & Phone Number

Cary, NC, US

Tampa, Florida, US

As the Marketing Practice Manager I lead a team of Marketing Cloud, Interaction Studio, Datorama, and Pardot Consultants to implement and manage Salesforce Marketing solutions. I also serve as the senior technical architect overseeing the implementations to ensure they meet best practices.My team drives innovation by creating many reusable Salesforce.

Frisco, Texas, US

Salesforce Marketing Cloud and Interaction Studio Technical Architect, overseeing the implementation of an omni-channel Interaction Studio implementation with Web, Salesforce CMS, and mobile channel.

Troy, Michigan, US

• Certified Pardot and Marketing Cloud Consultant who has implemented multiple orgs, performed client facing training sessions, and provided marketing automation strategy
• Project management using an Agile methodology to clients in Financial Services and Education (including the HEDA architecture)
• Config Development, Business Analysis, and Quality Assurance on multiple Salesforce (Lightning) orgs

Eden Prairie, Minnesota, US

• Salesforce.com certified consultant managing Salesforce efforts for multiple, diverse clients with implementation, integration, development, administrative and consulting expertise
• Salesforce.com Pardot consultant with experience in implementation, integration, development, and administration
• Business analyst experience with requirements gathering, object modeling, design, integration and best practice consulting
• Facilitated Salesforce and Pardot training sessions as well as having written articles on Salesforce and Pardot topics for Demand Chain Systems

St. Louis, MO, US

• Project lead on multiple, million dollar plus projects; accountable for all aspects of the project including requirements, quality and delivery.
• Led JAR and JAD sessions; facilitated requirements gathering and high level design.
• Led project team meetings and provided direction for multiple project managers
• Accountable for project quality, including setting direction for test strategy and reviewing all test cases and results.

St Louis, Missouri, US

• On assignment at Express Scripts managing efforts to successfully complete the largest merger in the history of the Pharmacy Benefits space.

Minneapolis, MN, US

• Managed and supported a multi-phase Salesforce.com realignment project that streamlined business processes across the entire enterprise including Sales, Marketing, Finance, and the Client Services teams.
• Gathered and documented requirements for key components of the realignment project and enhancements to the existing Salesforce.com implementation.
• Created technical documentation including context diagrams for integrations between Salesforce.com, the IDeaS back-end systems, and external vendor systems.
• Developed Salesforce.com components including new objects and fields, validation rules, reports and dashboards.
• Lead the testing effort for the larger project phases; including establishing a testing strategy and creating test plans for the Sales and Finance product discount approval process.
• Managed an integration effort between Salesforce.com and the Westnet Integrated Learning System (ILS); documented requirements, coordinated off-site development resources, tested the deliverables to ensure quality.

Minneapolis, MN

• Technical lead / systems analyst for the E-Commerce department and the Salesforce.com CRM application.
• Lead Salesforce.com administrator for two independent orgs; consulted on two additional Salesforce.com orgs.
• Managed a team of on shore and off-shore production support resources (India and Argentina) that provided 24/7 support for the E-Commerce capability and all related data transmissions.
• Successfully managed IT project resources on multiple, simultaneous projects. These efforts utilized resources from multiple capabilities and included employee, vendor and off shore personnel.
• Lead a team of system analysts and business analysts on a project to move the E-Commerce processing center from a third party administrator to Allianz Life; responsibilities included documenting systems and procedures.
• Conceptual and detailed design document review; mentored vendor partners on proper form for design documents including UML sequence diagrams, break-point analysis, risk analysis, and testing strategy.

Minneapolis, MN

• Project oversight and release management for the technical and content objectives of the Allianz Life online channel. This included gathering requirements, managing development, and implementing and testing changes for.
• Troubleshoot and lead root cause analysis for issues with the Allianz Life Web and Intranet sites.
• Lead systems analyst on a project to merge two Broker/Dealers and their respective Web sites. This involved coordinating with two merging companies, internal Allianz Life business resources, and an external development.
• Managed the Web analytics reporting using Webtrends and communicated results to senior IT leaders; presented Web metrics update at the weekly whiteboard meeting for IT staff.
• Vendor certified Interwoven TeamSite Content Management System (CMS) developer. Developed content management code as part of a two year project to convert the Variable division Web site into a CMS driven site. This.
• Provided production support for the Interwoven TeamSite CMS application, including small development requests and administrative tasks such as adding new users and updating Active Directory groups.

Minneapolis, MN

• Utilized Paradox 4.0 and 7 to query the actuarial databases to create and manage the Allianz Life month-end financial reports.
• Implemented a metrics tracking system to gather data on the month-end processing. This analysis identified several process improvements which were implemented to reduce the processing time on a monthly basis.
• Created an HTML based document repository for processes and procedures around the month-end processing. This documentation was utilized heavily when training in new team members.

Minneapolis, MN

• Lead Internal Sales Specialist responding to inbound marketing and support calls for a field force of over 80,000 insurance agents and support staff.
• Created and managed the inbound call metrics tracking. Analysis of data on call volume and subject trends; reported analysis to senior marketing managers which impacted high level strategic marketing decisions.
• Created and led two week training classes for new rotating team members. The rotating staff averaged between 3 and 5 new members from various areas of the company every quarter.

Mba, Entrepreneurship And New Venture Management

Ba, Mathematics

Physics

Java And Web Programming