-Strategic development: participated in product, marketing and commercial strategy formulation and its complete execution to enhance the presence of service contracts in CZ and SK markets,encompassing the Renault, Dacia, and Alpine brands-Market and trends analysis: conducted a thorough examination of the competition and their activities, market trends and industry communication, ensuring a proactive response to market dynamics-Stakeholders communication: maintained communication with top management in France and collaborated closely with dealerships in CZ and SK, fostering solid relationships-Sales tools development: led the development and implementation of the tools to capitalise on growth opportunities-Customer-centric offers: prepared tailored offers for both private customers and fleet companies,aligning with their unique needs and preferences-Marketing materials localisation: led the preparation and localisation of marketing materials and product offers (brochures, price lists, promotional leaflets) for both B2C and B2B campaigns-Event participation : actively participated in the event preparation and presented materials,contributing to the effective representation of products and strategies

- Implementation of the motivational bonus system- Maintenance of the up to date prices and contracts’ conditions- Maintenance of the platform with all the conducted contracts- Controlling of the contracts’ correctness- Reporting of the quarter result

- marketing team support, product managers and sales representatives' assistance- preparation of materials for B2B campaigns- reporting of marketing activities and sales outcomes, offers' profitability analysis - evaluation of events and advertisements' effectivenesss- complete preparation of order forms for dealers- cooperation with Zone managers, Sales and IT department- preparation of financial documents for the accounting department and top management- monitoring trends, activities, offers and communications in the automotive industry and in competitors- creation of price lists and catalogues- cooperation with advertising agencies during the creation of marketing materials- testing of internal mobile application- administration of the after-sales section on the website- assistance in creating and managing content on social networks, including media files and text- preparation of vehicles for internal staff trainings and press conferences- analysis of managerial communication in the company