Assistant Manager - Marketing
CurrentConduct market research to identify trends, competitor activities, and customer preferences.Plan and coordinate marketing campaigns across various channels (digital, print, social media, etc.).Monitor and analyze campaign performance, making adjustments as needed.Contribute to maintaining and enhancing the company's brand image.Ensure brand consistency across all marketing materials and channels.Work with content creators to develop marketing collateral, including blog posts, social media content, and promotional materials.Assist in digital marketing efforts, including social media management, email marketing, and online advertising.Plan and coordinate marketing events, trade shows, and exhibitions.Ensure proper representation of the brand at events.Work closely with sales, product development, and other departments to align marketing efforts with overall business goals.Assist in developing and managing the marketing budget.Track expenses and ensure activities stay within budgetary constraints.