Staff Software Engineer Ui
Current- First Demand Side Platform in digital ad tech with more than 3500 advertisers, valued at over $1B
- Developed and maintained the main enterprise-level web applications built on React with focus on visualizations, optimization, analytics, and reporting
- For improved client campaign insights, implemented interactive & customized data visualizations (changelog connected time series with drill down, scatterplot with weighted report metrics)
- Integrated Sentry analytics for better middleware troubleshooting and load metrics for Product team
- Refactored large views for better testability and easier developer maintenance
- Mentored a team of UI engineers on feature & bug-fix approaches and modern coding practices