I’m the Chief Business Development Officer for AWI Company, one of the largest media companies in MENA catering mainly for Arab consumers. The company engages more than 62 million Arab consumers in print, online and other media/advertising solutions each month. In this role I lead the company’s Business Development and printing network in the region, establishing and overseeing 6 highly equipped printing presses in Beirut, Damascus, Kuwait, Dubai, Erbil and Moroni. Managing their annual P&L, also fully engaged in the online and digital transformation.Before joining AWI, I established my own company – Promotion & Design sarl – a Pre-Press and Graphic Arts house which catered for the Lebanese market leading Advertising Agencies, Publishing Houses, Magazines, Universities, Schools and Printers.I’m truly passionate about my work and always eager to connect with other business developers. While I enjoy all aspects of my job, I think my favorite stage of a project is working with the client or business unit leader to understand his or her business objectives. As we go through that collaborative process, the ideas start to flow and that’s always the fun part.I have a Bachelor of Arts in Business Administration from Haigazian University, Beirut.I’m always interested in hearing from former colleagues, managers, or just interesting creative folk, so feel free to contact me if you’d like to connect.