Elisabeth Kerr Email & Phone Number

Annapolis, Md, Us

Oversee the total creative production of digital campaigns. Connect the client's business strategy to their innovative approach and ensure that we engage each client audience with compelling and impactful creative while working within the parameters of budgets and timing. Provide strategic recommendations to improve campaign engagement on a case-by-case basis. Serve as point of contact between external and internal teams to determine project scope and deliverables. Work with global teams to collaborate on best practices, effective creative strategies, and industry-wide trends. Additionally, manage a range of different projects with multiple design and development teams.

Collaborate with various clients independently as a graphic designer. Develop and implement designs for existing and new product packaging. Developed business collateral including sell sheets, catalogs, brochures, posters, advertisements, and web assets. Prepared and sent final artwork to vendors to produce. Utilize Adobe Creative Suite to create media. Communicate with clients to ensure visual concepts are within standard.

Annapolis, Md

Manage and direct creative output; from concept to production. Provide forward thought leadership and creative direction in the management of marketing and branding initiatives across the organization to ensure a proper creative vision that allows NIC to continuously innovate. Lead in the development and execution of thoughtful and imaginative creative solutions that adhere to brand guidelines while challenging visual aesthetics in ways that are as bold and innovative as the organization's mission. Present design concepts and creative content to executives and stakeholders, and then collaborate with a team of creative professionals to meet project goals. Delegate tasks to support, hold status meetings to track progress, and analyze projects throughout the development process. After project completion, analyze the success and develop procedural or product changes as necessary.

Annapolis, Maryland, United States

Crofton, Md

Planned, analyzed, and created visual solutions to communications problems, with messages differing in print and electronic media by using color, type, illustration, photography, basic animation, and various print and layout techniques. Responsible for developing overall layout and production design of various items including but not limited to magazines, newspapers, journals, corporate reports, and other publications. Produced promotional displays, packaging, and marketing brochures for products and services, designing logos for products and businesses, and developing signs and signage systems for business and local government. In addition, developed digital material, including webpages, interactive media, online advertisements, and multimedia projects.

Columbia, Maryland

Consulted with stakeholders to understand business goals and explain research results. Conducted usability testing, created wireframes, storyboards, site-maps, screen flows, UI, and web design. Produced product prototypes, developed personas, and usage scenarios. Analyzed user feedback and activity to enhance the user experience. Discovered what the consumers needed from the business's products by conducting research, exploring consumer behavior and motivation, and working with the departments in developing new product features. Partnered with developers to build a responsive LMS that meets design and accessibility standards. Additionally, assisted the entire UX team in ensuring a strong consumer experience that is more intuitive, fun, and accessible.

Sarasota, Florida Area

Applied the new branding to all promotional materials for the Career Services department. Created promotional collateral for job fairs and career events at the college.

Sarasota, Florida Area

Learned the in’s and out’s of designing in a fast-paced environment, while paying attention to key details. Worked on both print and web-based projects including, but not limited to: informational brochures, magazine layouts, print/web advertisements, post-cards, business cards, travel guides, and travel maps.

Silver Spring, Md

Assisted the in-house design studio in creating solutions for the 26 different stations that Discovery hosts. Worked on several company wide campaigns, logo rebranding, interior signage, event invitations, company advertisements, and more. Collaborate with a team of interns to develop and pitch a new website concept for Domestic Distribution.