Elisabeth Ndonga, Cspo Email & Phone Number

United States

New York City Metropolitan Area

- Leads all aspects of development for 30+ projects across hair, salon, body/fragrance guiding progress by briefing internal/external chemists, researching ingredients, proposing marketing stories, providing direction on product submissions based on evaluations, & coordinating performance/clinical testing with external agencies- Manages product & benchmark testing conducted by the Education dept. (stylists) and heads weekly meetings between PD & Education to organize efforts for alignment & efficiency- Analyzes stylist & home-use testing results for US & global markets (i.e. Asia) summarizing data into insightful presentations that are communicated to Marketing & Leadership for key decisions- Partners closely with stakeholders, i.e. Marketing, Regulatory, Creative, etc. on product inquiries, claims testing, sample requests & project status- Composes surveys using different methodologies (A vs B test, triangle test, parity, etc.) to gain feedback on product submissions for fragrance, haircare, and skincare- Establishes new business partnerships with subcontractors- Responsible for fostering relationships with various cross-category CMs, suppliers, & fragrance houses- Present NPD proposals to Exec. team based on market research, SWOT/white-space analysis, and consumer insights to fuel innovation pipeline with profitable & business-smart product concepts- Oversaw an entire project to completion in sending all leave-on body products for instrumental testing to help Marketing reinvigorate the body line with efficacy claims- Ensures new and existing products meet regulatory standards (safety patch, PROP 65, VOC, physical testing, etc.) in partnership with Regulatory Dept.- Spearheaded & trained an ad-hoc team of 3 internal members to ensure all 2023-2025 launches completed the required safety testing necessary to go to market- Maintains essential archives for the efficient execution of the program, i.e. sample logs, project status files, product databases, etc.

New York, New York, United States

- Distilled a large volume of data into useful insights with detailed reports including contributing to the launch of new trend reports- Composed weekly newsletter briefs using HubSpot that discussed relevant trends and products in the beauty industry to encourage further use of the Spate dashboard and raising email open & click-through- Created presentations for quarterly client workshops to better inform companies' product development, retail, and marketing team strategies.- Performed administrative tasks when necessary, such as purchasing products for clients or internal team, placing print orders, and managing short-term projects.

Remote

- Conceptualized new product stories that capitalized on previously unmet global market demands, which led to the 2022 launch of an inclusive shade extension of the Powder Blur Slim lipstick line- Conducted competitive analysis on top competing brands using sales data and trends research to present actionable insights- Learned about color cosmetic product development and promotion from high-performance team- Engaged in meetings, trade shows, and industry seminars and provided findings to support product development team

West Chester Township, Ohio, United States

- Served as main interface between an average of 30 guests/day and 10 salon professionals- Executed salon events to cultivate unrivaled guest experiences, promote salon loyalty, and supportsales goals- Designed marketing media for print and social media increasing awareness of salon events- Promoted salon retail products and services to drive sales and provide clients with at-home careroutines- Effectively managed salon book and email communications to help create a loyal client base

Remote

- Assisted with product development research into different claims for new product launch- Helped conduct competitive research, and compiled a survey to gain insight into desired product claims among end-users

New York, Ny

Cincinnati, Oh

New York, Ny

Cincinnati, Oh

Liberty Township, Oh

Hamilton, Oh

Bachelor Of Science - Bs, Cosmetics And Fragrance Marketing

Associate In Applied Science, Fashion Business Management