Elise Nicholson

Elise Nicholson Email and Phone Number

Director of Sales I Driving Growth Across All CPG Industry Channels I Strategic Leader & Revenue Optimizer I Star Women in Grocery Award Winner @ Conagra Brands
chicago, illinois, united states
Elise Nicholson's Location
Greater Toronto Area, Canada, Canada
Elise Nicholson's Contact Details

Elise Nicholson personal email

n/a
About Elise Nicholson

Elise Nicholson is a Director of Sales I Driving Growth Across All CPG Industry Channels I Strategic Leader & Revenue Optimizer I Star Women in Grocery Award Winner at Conagra Brands. She possess expertise in strategic planning, business strategy, merchandising strategies, sales management, business development.

Elise Nicholson's Current Company Details
Conagra Brands

Conagra Brands

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Director of Sales I Driving Growth Across All CPG Industry Channels I Strategic Leader & Revenue Optimizer I Star Women in Grocery Award Winner
chicago, illinois, united states
Website:
conagrabrands.com
Employees:
10158
Elise Nicholson Work Experience Details
  • Conagra Brands
    Director Of Sales, Metro/West Grocery
    Conagra Brands Nov 2023 - Present
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  • Conagra Brands
    Director Of Sales, Strategic Channels
    Conagra Brands Jul 2022 - Oct 2023
    Mississauga, Ontario, Canada
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  • Conagra Brands
    Director, Market Development
    Conagra Brands Oct 2019 - Jun 2022
    Toronto, Canada Area
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  • Pepsico Canada
    Director, Business Development, Convenience & Gas Channel
    Pepsico Canada Jan 2016 - Feb 2019
    - Member of Customer Development/ Sales Leadership Team who led PepsiCo Foods Canada's most profitable customer sales team; Developed strategic framework and accountable for annual operating plans for largest C&G customers - Couche-Tard, 7-Eleven, Petro-Canada, Parkland, Shell and Husky; Financial responsibilities included delivering net revenue, share and trade spend targets- Delivered strong sales and share growth by partnering with customers to develop strong JBP's and leveraging category management insights, pricing, merchandising and promotion strategies combined with strong field execution- Secured between 20-75% incremental shelf space, lead position and incremental display space with several key customers by negotiating step changing agreements- Responsible for the development of National Account Managers including professional development, progression and planning in addition to recruiting, training, evaluating performance; Nominated for Coach of the Year in multiple years- Transformed the Onboarding Process for Customer Development Team enabling smooth transition and quick contribution to new roles
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  • Pepsico
    Director, Business Development, Costco, Amazon, Giant Tiger, Target
    Pepsico Sep 2013 - Dec 2015
    - Member of Customer Development/ Sales Leadership Team who led PepsiCo Foods Canada's fastest growing customer team; Developed strategic framework for Costco and was accountable for annual operating plans for customers within portfolio; Financial responsibilities included delivering net revenue and trade spend targets- Delivered strong sales growth of 7-10% annually by influencing the organization to launch customer -specific innovation as well as leveraging pricing, merchandising and promotion drivers tailored to each customers' needs- Championed launch of new price-pack architecture for Frito-Lay portfolio at Costco; The speed and quality execution of this initiative opened the door for several new item listings.- Enabled ‘gold standard’ execution by proactively planning and collaborating to find customer focused solutions; Influenced alignment to launch new innovation and overcame supply challenges to maximize sales results.- Responsible for the development of National Account Managers including professional development, progression and planning in addition to recruiting, training, evaluating performance; Nominated for Coach of the Year
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  • Pepsico Canada
    Director Sales Strategy And Channel Marketing, Foodservice
    Pepsico Canada Sep 2010 - Sep 2013
    - Led the development and execution of strategic and tactical plans for the foodservice organization to deliver revenue, share and profit growth; Developed roles, responsibilities and deliverables for newly formed team - Developed and gained executive team alignment to 3yr strategic plans that drove revenue, share and profit growth in the foodservice channel across food and beverage portfolios- Created plans and tools for annual tactical plans including innovation, consumer programs, merchandising and pricing to deliver corporate growth plans- Provided effective leadership for customer marketing team; Leveraged insights to build compelling consumer based programs and supported sales teams with key business pitches
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  • Frito Lay
    Director Of Marketing, Impulse Portfolio & Shopper Marketing
    Frito Lay Jun 2007 - Aug 2010
    - Led the development and execution of strategic and tactical plans for products designed for the Immediate Consumption Occasion; Accountable for Customer Team support including Customer Annual Planning process, shopper marketing and customer-specific innovation- Built annual operating plans for the Impulse/Single Serve portfolio and Spitz/ Munchies brands; Launched new pack/size architecture for impulse portfolio to expand frequency by meeting new user needs- Championed annual planning process for selling team resulting in enhanced, win/win sales solutions- Created channel focused merchandising plans enabling execution excellence
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  • Pepsico
    Director Of Business Development, Sobeys
    Pepsico Jan 2002 - Jun 2006
    - Member of Customer Development/ Sales Leadership Team who led one of PepsiCo Foods Canada's largest customer sales teams; Accountable for delivery of annual operating plans; Financial responsibilities included delivering net revenue, share and trade spend targets- Achieved #1 sales and share results across Frito-Lay customer teams by building strong customer relationships, negotiating effective annual agreements and delivering winning sales plans.
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Elise Nicholson Skills

Strategic Planning Business Strategy Merchandising Strategies Sales Management Business Development

Elise Nicholson Education Details

Frequently Asked Questions about Elise Nicholson

What company does Elise Nicholson work for?

Elise Nicholson works for Conagra Brands

What is Elise Nicholson's role at the current company?

Elise Nicholson's current role is Director of Sales I Driving Growth Across All CPG Industry Channels I Strategic Leader & Revenue Optimizer I Star Women in Grocery Award Winner.

What is Elise Nicholson's email address?

Elise Nicholson's email address is el****@****lay.com

What schools did Elise Nicholson attend?

Elise Nicholson attended Ivey Business School At Western University, Schulich School Of Business, The University Of Western Ontario - Richard Ivey School Of Business.

What skills is Elise Nicholson known for?

Elise Nicholson has skills like Strategic Planning, Business Strategy, Merchandising Strategies, Sales Management, Business Development.

Who are Elise Nicholson's colleagues?

Elise Nicholson's colleagues are Sara Ward, Dan Menke, Laura Gochenour, Willliam Kaczmarek, Cayla Foster, Lisa Mcguire, Dianna D..

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