Elizabeth Hurst Email & Phone Number

Texas, United States

Grand Prairie, TX

• Manages a team of program area communicators to ensure unified stakeholder, consumer and corporate communications.
• Lead corporate communications plan with the support of Vice President of Communications.
• Directs, and implements communication process and procedures to maintain the integrity of the Dairy MAX brand standards to enhance communications on behalf of the organization.
• Researches, writes and edits communication documents for consumer communications and facilitates communications for the stakeholder audience.
• Maintain day to day agency relationship.
• Assesses employee performance; provide positive and constructive feedback on an ongoing basis to reinforce desired results.

Grand Prairie, TX

• Provide the methods and guidance to enable informed decision-making which facilitates the adoption of strategic plans, and supports consumer and corporate communication efforts.
• Managed the Dairy MAX and Dairy Discovery Zone blogs by coordinating the editorial calendar, drafting content, promoting the blog and monitoring overall performance.
• Maintained and tracked detailed communication project, plans and timelines to ensure successful delivery of communications campaigns.
• Define and measure success metrics and monitor change progress and communication effectiveness.
• Worked closely with the communications team to help execute marketing campaigns, including brochure content, email copy, infographics, landing pages and social media content.
• Worked closely with directors to help develop program-specific communications and programming integration within all communications.

Dallas/Fort Worth Area

• Developed, organized and implemented free daily activities for park patrons of all ages and maintained relationships with all program partners.
• Assisted with planning and implementation of Park & Palate, Klyde Warren Park's annual fundraiser.
• Developed, planned and implemented self-produced events and coordinated third party rentals.
• Worked with marketing and communications staff to promote programming and events.
• Provided support for special events.

Mckinney, Texas

• Developed, planned, organized and facilitated fundraising events including Oktoberfest and Home for the Holidays.
• Managed social media, mail chimp, website and all forms of communication for the department.
• Liaison between local small businesses in the community and the City of McKinney.

Columbus, Georgia Area

• Developed, planned, organized and facilitated over 150 events yearly with 200,000 in attendance including Beer and Wine Festival, RiverFest and Barbeque Festival.
• Assisted with opening and managing of World’s Largest Urban Whitewater Course, River South.
• Managed social media, constant contact, website and all forms of communication for organization.
• Liaison between 75 small businesses in community and Uptown Columbus.
• Managed a staff of 10 and over 100 volunteers during events.
• Coordinated event permitting with Columbus Police Department and off duty police officers security detail.

Nashville, TN

• Managed client advertising plans and collateral projects.
• Coordinated advertising buys for agency clients – over $2 million in 2011.
• Coordinated client branding campaigns.
• Managed mobile marketing campaigns.
• Assisted in coordinating photo and video shoots.
• Liaison between clients and creative team on collateral, interactive and broadcast projects.

• Assisted Account Executives with client projects and advertising campaigns.
• Researched advertising mediums and plans.

Managed projects for creative team Liaison between creative team and account service staff

Master Of Science In Organizational Leadership, Servant Leadership

Bachelor Of Science (B.S.), Recording Industry Management, Mass Communications