As Social Media Executive at Harvey Nichols, I specialise in creating content and enhancing brand visibility, with a particular focus on our womenswear brands. My journey in the fashion industry began with a BA (Hons) in Fashion Marketing from the University of Winchester, where I developed a deep understanding of the intricate relationship between fashion, marketing, and consumer behavior.With over a year of experience at Harvey Nichols, I started as a Menswear Stylist, which gave me a solid foundation in understanding both the aesthetic and commercial aspects of fashion and retail. Transitioning into the role of Social Media Executive, I am leveraging my styling expertise and marketing knowledge to craft content that resonates with our audience, driving engagement and building relationships with our customer via content. My core skills include content creation, brand strategy, and digital marketing. I also bring experience in celebrity styling and event planning, which has sharpened my ability to manage high-profile projects and deliver results that exceed expectations.