Coaching high achievers & inspiring leaders from leading companies such as Facebook, TransferWise, Zalando and more. As an executive coach, I help leaders and high-achievers to reach their goals. My preferred scope being helping leaders on how to communicate with more impact so they can inspire, influence and engage better their teams and stakeholders.

Marketer when I'm not a coach, I help PaulCamper gain visibility and be known by more people who want to reconnect with nature.

I've been teaching every year in the 3-month Berlin e-commerce program of the ESCEN business school.I teach & mentor students on a course built to make them create an e-commerce website and its marketing strategy.

Cara Care empowers individuals to live a healthier and happier life. We develop companion digital therapeutics to enhance state of the art therapies for GI diseases.As the Head of Marketing, I oversaw our CRM, SEO, ASO, PR, Social Media, and Performance Marketing activities.Key achievements:Grew and led a team of 5+177% traffic in SEO on German website (an increase of >2 million euro in annual traffic value (cf. Ahrefs))+50% of App downloads via SEOIncreased ASO rating score (4.9 average) & review number (x10)+256% app install through the ownership and coordination of a key marketing partnership (supporting the ideation and creation of TV ads, ads in pharmacies, & online campaigns) in collaboration with the pharmaceutical group Sanofi.Launch of SEO website in the US with 150 high quality medical articlesReactivation of the CRM channel, which became a main driver for acquisition

SEO visibility: +8,000% (cf. Sistrix January 2017 - October 2018) • Definition and implementation of technical and strategic SEO content projects to develop HomeToGo long-tail keyword strategy • Identifying key destinations, themes, topics, keywords, content opportunities to improve our SEO performances• Ideating Content Marketing campaigns, outlining key stages and defining timelines. Coordination with developers, designers and team members (8+ markets) to ensure the production of high quality content pieces.• Conducting regular On- and off-page SEO analyses and audits• Implementing and managing a content calendar to ensure consistent cadence, variety of topics, and performing content marketing campaigns• Create timeline for Content Marketing campaign outreach based on publishing schedule and timeline for promotion.• Tools: Ahrefs, Sistrix, AWRCloud, Google Analytics, Search Console, Screaming frog, Audisto, Wordpress, HTMLMost Successful Ideated Campaigns:Price of a Glass of Coke in Ski Resorts (36 referring domains)Private Islands you Can Rent (156 referring domains, including Elle, Business Insider, Reader's Digest, Mirror.co.uk, Travel + Leisure, MSN, Yahoo)NFL Price Index (49 referring domains (average DA 65+), including USA Today, Brobible)Furious Speed (93 referring domains)Luxurious Ski Rentals (87 referring domains, including USA Today)

• Coordination of technical SEO projects with the IT department• Ideation and creation of KPI-driven content marketing campaigns promoted across 8 different markets• Monitoring and development of the SEO visibility for the US and UK market through On and Off-page optimisation• Creation and promotion of US-oriented content marketing campaigns• Leading SEO training sessions for the SEO trainee team• Coordination with external agencies to ensure high SEO performance of the US market

• Analysis of SEO opportunities, competitors, revenue potential, from both an on-page and off-page perspective• Coordination of on-page and off-page optimization projects• Create, optimize and control content marketing campaigns• Develop organic sales and identify long tail opportunities• Keyword analysis and research• Reaching out to potential partners and publications to discuss opportunities• Coordination of inter-divisional projects, e.g. with Product Management

• In charge of the Social Media Marketing. Defining the online strategy to develop Kwintessential’s network and influence on the internet• Writing of blog articles about countries and cultural differences for SEO• Assisting in development and improvement of training programmes

Intern at the Congress of Local and Regional Authorities at the Council of Europe.- Participated in the organisation of a conference in Ankara on cultural diversity.- Writing of a report on cultural diversity and other materials for the conference in Ankara.- Text translation

This job enabled me to teach pupils aged from 11 to 16 coming from a working class background.I prepared lessons, games and programmes. It was a great experience to discover a new educational system.