Elsa Chen Email and Phone Number
Elsa Chen work email
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Elsa Chen personal email
Elsa is a Strategy Consultant at IBM, focusing on Banking Transformation. Have 6+ years working experience in Financial Industry and received recognition from the clients and IBM GBS Service Excellence Award (SEA) in 2021.Have extensive experience in Core Banking Transformation from strategy blueprints design to banking system analysis.Previous working at CTBC Bank (Best Bank in Taiwan by IDC, 2019) as an internal consultant, conducting 5 consulting projects to solve the key problems and presented to senior stakeholders.
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Senior Strategy Consultant-Banking TransformationIbm Jun 2020 - PresentTaipei City, Taiwan• Designed strategy blueprints for core banking transformation by 1) conducting strategy clarification to optimize business processes, 2) creating and hosting design thinking workshops for all the business units to identify IT capabilities and to develop initiatives (Client from Taiwan, Commercial Banking)• Conducted core banking transformation by clarifying pain points of business processes, analyzing legacy banking systems, and redesigning to-be middle layer application structure (Client from Taiwan, #3 Bank in Taiwan by Market Capitalization) • Optimized core banking system by creating methodology to break down the legacy system into smaller manageable logical parts, making to-be infrastructure more scalable, resilient, and customer-centric (Client from Taiwan, Public Banking &Commercial Banking)• Developed 3-year strategy with a focus on optimizing the operation of online loans and trust services by conducting strategy clarification, diagnosing business processes, facilitating design thinking workshops to develop value propositions and deployment framework (Client from Taiwan, Top Bank in Taiwan by Asset Size)• Received recognition from the clients and GBS Service Excellence Award (SEA) in 2021 -
Management AssociateCtbc Financial Holding Co., Ltd Jul 2018 - Jun 2020南港區, 台灣• Rotated in 7 key Retail Banking divisions from front office to back office, fast learning each business in 1.5 months and finding the problems of operation and solved it through analyzing data and interviewing related personnel to form feasible solution.• Conducted 5 consulting projects to solve the key problems and presented to senior stakeholders. For example:1. Improved operating efficiency of branch by introducing OCR technology (Optical Character Recognition) and proposed profitable and feasible business plans, cutting 76 FTE per year with CI Ratio 32%.2. Proposed a new business model to boost product sales of 670 thousand payroll clients, increasing sales revenue of 42 million per year with CI Ratio25%. -
Investment PartnerRookie Fund Oct 2017 - Jun 2018Taipei City, TaiwanClose at least one investment deal (worth $0.6 million) with 5 other partners before May, 2018.-Interviewed and negotiated with management teams of 5+ startups (total valued at over $350 million) to identify potential investment opportunities and provide fund-raising advices.-Conducted due diligence of 2 startups by identifying their market size, competitive landscape, key operating metrics and potential risks. -
Talent Caltivate ProgramCtbc Financial Holding Co., Ltd Oct 2017 - Mar 2018Taipei City, TaiwanDesigned a FinTech solution for CTBC to solve one of their real problems.-Won the individual award among 20 participants by proposing an AI Chatbot function (小C愛記帳 ) with 2 other teammates.-Conducted Market Analysis, Customer Analysis and Competitor Analysis to build marketing plan for our product. -
Talent Caltivate ProgramCathay United Bank Oct 2017 - Dec 2017Taipei City, TaiwanIdentified financial pain points of young people and proposed a Fintech product to solve the problem.-Created a brand new campus E-commerce platform (CamPlus +) with 4 other teammates.-Conducted both qualitative and quantitative analyses to build the business plan. -
Digital Banking Department Intern玉山金控 Aug 2017 - Sep 2017Taipei City, Taiwan• Conducted an in-depth analysis of 5000+ questionnaires about mobile bank and gained important customer insight which was adopted to the real marketing plan.• Handled NT$50k online advertising campaign budget for E. sun Mobile Bank and cut average cost per conversion by 45.91%. • Analyzed YouTube algorithms and optimized current videos on E. SUN YouTube Channel by improving keywords, adding information cards and tracking user behavioral data. -
Business And Sales Team InternThe News Lens 關鍵評論網 Aug 2016 - Jan 2017Taipei City, Taiwan• Initiated research on other media startups with business model studies, website traffic analysis, and proposed possible cooperate opportunities. • Measured the effectiveness of digital advertising and submitted 6 reports for internal usage.• Revised former format and formula of Excel for measuring the effectiveness of digital advertising; led to increased efficiency.
Elsa Chen Education Details
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Political Science And Government -
Summer Exchange Program
Frequently Asked Questions about Elsa Chen
What company does Elsa Chen work for?
Elsa Chen works for Ibm
What is Elsa Chen's role at the current company?
Elsa Chen's current role is Senior Strategy Consultant at IBM | Banking Transformation | Digital Transformation | Project Management.
What is Elsa Chen's email address?
Elsa Chen's email address is el****@****one.com
What schools did Elsa Chen attend?
Elsa Chen attended National Taiwan University, Shanghai Jiao Tong University.
Who are Elsa Chen's colleagues?
Elsa Chen's colleagues are Latha S, Neeraj Bajaj, Jack River, Kaylen Barker, 贾振一, Pavni Vemuri, 袁映卓.
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