Elspeth Lawson Email & Phone Number

Stadt Berlin, Berlin, Germany

Berlin, Germany

• Managing and delivering an annual programme of 30+ events industry events & tradeshows and two internally produced Conference for 3000 attendees.• Responsible for all event planning, logistics, delivery including vendor selection and negotiating contracts and sponsorship deals for industry events. • Working closely with Product Marketing, Business Development & Evangelist team to delivery our strategies and goals for each event.• Work closely with social, campaign managers, PR, and web team on external messaging for events• Set and manage the annual global events budget • Tracking ROI and lead generation for every event

Newcastle Upon Tyne, United Kingdom

• Project Management - MSc qualified, ability to manage multiple projects simultaneously on time and under budget.• Event/Project Design – strategy planning, building from the ground up, creative ideas and key message development. • Planning and Logistics – full event management service including venue and supplier sourcing, sponsors acquisition, account management, marketing and promotional activities and event operational and logistic planning. • Administration and Documentation – creating event/project plans, proposals, responding to tenders, managing budgets. Full event administration service including travel, accommodation booking, delegate administration, creation of marketing collateral, risk assessments and health and safely documentation. Qualified IOSH Health & Safety Manager.• Delivery and Stage Management – live event management, team briefings, supplier liaison, sponsor management, hosting and meet and greets, working to tight time frames and experience working on live televised events.Clients include: BBC World Wide, Abertay University, Steel Media/PocketGamer , BBC Connected Studio, Next Gen Skills Academy, Intel, BBC R&D, Gamer Network, Ukie, Thinking Digital Ltd, Secret Sauce, Double Eleven, Benchmark, JC Events, Teesside University.

Newcastle Upon Tyne, United Kingdom

Working on a freelance basis to design and develop the Pocket Gamer Connects Conference brand and assist in the global roll out from the inaugural UK event 2013 to its expansion into Finland, India and the US and Canadian shows. Managing a small team, I also organise the annual series of industry parties and networking events around the globe for games industry professionals. http://www.pgconnects.comhttp://www.pocketgamer.biz/events• Full event management from the planning stages, through to the delivery for our annual series of events.• Marketing and promotion of events• Account Management - sponsor liaison

Gateshead

Events Management – Conference producer for the GameHorizon and DIBI Conferences held at the Sage Gateshead for 350 International delegates. • Full event management from the planning stages, through to the delivery and stage management. • Acquisition of delegates, sponsors and media partners and voluntary staff.• Liaise with all suppliers and venues and monitor the progress of the project on a daily basis. • Exhibition organisation including stand build, display and branding set up.• Management of monthly networking events and workshops.Marketing and Communication – Promotion of events.• B2B and B2C marketing as well as experience working with public sector clients.• Website management – update content/images of 2 websites on a daily basis (using WordPress) and a sound understanding of web analytics and SEO and website design and build projects. • Manage promotional campaigns and securing online advertising space and ensuring coverage in press.• Build relationships with key media partners to help promote the events through their channels. • Liaise with local and national press in the run up to and at the event. • Create regular mail shots (using mailchimp) • Content development - creating press releases, e-newsletters and update social media sites (Twitter, Facebook, LinkedIn) • Video production – direct and manage the creation of showreels and promotional films. Project Management – Manage the day to day running of a business network for computer games companies. Responsible for selling membership packages and ensuring members renew.• Responsible for strategy and developing ideas for future events that will benefit the members and to help them win business. • Set annual project objectives, including budgets and strategies and produce project plans.Reporting and Evaluation – Produce weekly progress report for CEO, monitor and update budget and project outputs. • Lead on project debriefs with all stakeholders.

Home of the world's larges half marathon the Bupa Great North Run and the UK's largest open water swimming events

Assisted the Programme Manager to monitor the progress of each commission and ensuring each commission is completed on time. Organised stakeholders meetings, site visits with artists and suppliers/contactorsPlanned, organised and delivered the annual launch evening.Ensured the Cultural Programme website and social networking sites were up to date with current project information.Liaised with the PR and marketing company and local and national press. Liaised with local schools, colleges and universities involved in the projects. Organised mail outs and e zines.

at Rugby matches, concerts and other outdoor events. Crowd control and safety monitoring.

2:1, Fine Art

Msc, Project Management

Specialised in Risk Management within the Events Organisation field

A Levels, Art, Chemistry, Biology, General Studies

Gcse'S