Elyse Verkuylen (Walker) Email & Phone Number

Wellington, NZ

Wellington, Wellington Region, New Zealand

Using my vast experience to bring structure and maturity in to the brand, campaign and media space, to grow Powershop as a household brand and increase and maintain the customer base in a highly competitive market.→ Spearheaded an integrated brand campaign which grew brand awareness by 10%, with internal and external relationship management being critical.

Delivered marketing impact against the SME segment roadmap strategy by leading a cross-functional marketing squad, and setting and delivering marketing strategies to acquire new customers and retain existing customers through compelling propositions and offers, communications and campaigns.→ Aligned to business and segment strategies, I set strategic.

Wellington & Wairarapa, New Zealand

Created and delivered projects that drove revenue growth and engagement, and drove the end-to-end delivery of our strategic marketing programmes designed for our Real Estate Industry clients, to leverage and retain the companies competitive position of more inventory than the nearest competitor and the largest, most engaged audience.→ Delivered a.

Wellington & Wairarapa, New Zealand

Maximise luxury homeware product sales for both B2B retail partners and direct customers, and digitising a D2C sales channel.→ Managed online store strategy and optimised the e-Commerce performance through email, social, SEO, SEM, and content. → Conducted research on European markets to refine the luxury homeware brand's product offering, and facilitated.

Wellington & Wairarapa, New Zealand

→ Advised Sales teams on acquiring and retaining clients through designing media packages and client campaign concepts. Ensured Sales had compelling new client pitches, and existing clients were consistently getting value from their media partner. → Represented well-known media and household brands in the field to deliver on co-created client campaign.

→ Led on the ground promotions for reputable brands such as ANZ, Rekordalig, Old El Paso, Flybuys and Sky TV.

Auckland, New Zealand

→ Led on the ground promotions for reputable brands and events such as Coca-Cola, Vodafone, Jim Beam, Italian Film Festival, and Galliano.→ Hosted VIP clients at the Vodafone Music awards.→ Hosted speaker series featuring influential professionals for the Vodafone Enterprise Roadshow.

Bachelor Of Commerce (B.Com.), Marketing & Human Resource Management

Bachelor Of Commerce - Bcom, Marketing

Diploma, Production Management

Mba, Marketing