• Customer Research: Designing and overseeing research projects that uncover customer behaviors, preferences, and motivations to reveal the 'why' behind business decisions.• Strategic Guidance: Translating insights into tailored strategies to refine branding, product development, pricing, and operational efficiency.• Innovation Partner: Collaborating with startups, VCs, and established businesses to prioritize challenges, identify growth opportunities, and drive scalable… Show more • Customer Research: Designing and overseeing research projects that uncover customer behaviors, preferences, and motivations to reveal the 'why' behind business decisions.• Strategic Guidance: Translating insights into tailored strategies to refine branding, product development, pricing, and operational efficiency.• Innovation Partner: Collaborating with startups, VCs, and established businesses to prioritize challenges, identify growth opportunities, and drive scalable innovation.• Methodology Expertise: Leveraging proven techniques like ethnographic studies, usability testing, and A/B testing to ensure decisions are data-driven and impactful.• Value Creation: Delivering actionable roadmaps that align with customer needs and market opportunities, providing more than just data. Show less

1. User research & market insights - conducting thorough research to inform your business decisions effectively2. Product & service creation - assisting in ideation, workshops, and bringing concepts to life3. Brand strategy & experience - creating great brand stories and enriching customer experiences

- setting up a complete new service line within a typically IT development business - leading digital strategy projects from client in diverse industries (Pharma, fintech, startups...)- working on sales pitches and getting the client deals- business development and delivery in the area of customer experience, digital and technology for large corporate clients and organizations- team management- service line profit and loss responsibility- digital industry advocate… Show more - setting up a complete new service line within a typically IT development business - leading digital strategy projects from client in diverse industries (Pharma, fintech, startups...)- working on sales pitches and getting the client deals- business development and delivery in the area of customer experience, digital and technology for large corporate clients and organizations- team management- service line profit and loss responsibility- digital industry advocate, corporate mindset shifting- collaboration with London office Show less

As a strategist and researcher in Q, I am turning the problem into a plan by writing actionable project briefs; grounded in data and elevated by insights.What is Q? #1 fastest growing software agency in Europe#an award-winning software and design agency.#helps global brands and startups build digital products and scale teams.With 195 full-time experts, we provide services and solutions to cover all phases of the digital product life-cycle. Working in various… Show more As a strategist and researcher in Q, I am turning the problem into a plan by writing actionable project briefs; grounded in data and elevated by insights.What is Q? #1 fastest growing software agency in Europe#an award-winning software and design agency.#helps global brands and startups build digital products and scale teams.With 195 full-time experts, we provide services and solutions to cover all phases of the digital product life-cycle. Working in various industries across 20 countries worldwide, we exceed our boundaries each day. Show less

ethnographic research / strategy / creative consultancy / UX / CX / project management Native is an independent design company working with businesses to deliver exceptional financial performance for all stakeholders. We work across a fusion of world-class capabilities to deliver from insight to launch. We have developed valuable IP and unique growth strategies and have added billions to the value of our clients and their businesses. - creating/developing the innovation and new… Show more ethnographic research / strategy / creative consultancy / UX / CX / project management Native is an independent design company working with businesses to deliver exceptional financial performance for all stakeholders. We work across a fusion of world-class capabilities to deliver from insight to launch. We have developed valuable IP and unique growth strategies and have added billions to the value of our clients and their businesses. - creating/developing the innovation and new product concepts for clients portfolio - market analysis, comparative product and service analysis- trend reporting (social, eco, tech, etc.)- qualitative etnographic research- create opportunity spaces, frameworks and strategic drivers- taking part in the CMF development of projects- detailed concept validation- project management Show less

www.3lhd.comresearch / strategy / creative consultancy / CMF / FF&E- working as a strategic part of architectural team on hospitality and F&B projects- combining design knowledge with design strategy methods to guide early stages of architectural planning in hospitality space- setting architectural design language, user touch points and experiences in the architectural space- planning and conducting ethnographic research studies, analysing field data, and clearly… Show more www.3lhd.comresearch / strategy / creative consultancy / CMF / FF&E- working as a strategic part of architectural team on hospitality and F&B projects- combining design knowledge with design strategy methods to guide early stages of architectural planning in hospitality space- setting architectural design language, user touch points and experiences in the architectural space- planning and conducting ethnographic research studies, analysing field data, and clearly communicating actionable insights and opportunities for design and innovation- developing vision sessions, workshops and interviews- creating FF&E and CMF mood boards and material boards- creating verbal, written, and visual communications, with a particular emphasis on problem framing, visual storytelling, and information design- creating client presentations (images, infographics, copyright, etc)- setting creative direction for 3D project presentationProjects:Kupari Hotel Resort, Restaurant L, Restaurant 360, Ilica courtyards, Belvedere Hotel, Buzanova residential building website, Libertas Shopping Centre, Outdoor furniture collection Umomoku, Lightning collection Root&BoRoot Show less

www.theoneoff.comProjects: Sofa.com, Samsung, TK Maxx, Homesense

creative direction / creative strategy / multidisciplinary design - working as a self-employed multidisciplinary designer in the field of design experiences, branding and creative direction for F&B, hospitality and event industry- combining the knowledge of strategy and design to get the best results for the client and the project- using strategy methods to conduct valid insights that can guide creative solutions- working in project management, strategy, design and team… Show more creative direction / creative strategy / multidisciplinary design - working as a self-employed multidisciplinary designer in the field of design experiences, branding and creative direction for F&B, hospitality and event industry- combining the knowledge of strategy and design to get the best results for the client and the project- using strategy methods to conduct valid insights that can guide creative solutions- working in project management, strategy, design and team coordination site of the project- leading the multidisciplinary teams- working with clients such as Swoon, Sofa.com, Samsung, 3LHD, Croatian Touristic Board, Lauba restaurant&gallery... Show less

Organisation and curation of the first Food design programme in Croatia during Zagreb Design Week 2017.

www.superfutures.co.ukWorking on:Brand strategy, brand identity, packagingProjects:Restaurant Fucina, Fast food concept PokeIt, Beyond Bread, Stock Burger

First British Museum of Food

graphic design (posters, catalogues, presentations)

http://www.brigada.hrProject:Nike POS