E. Samuell M. Email & Phone Number

Pleasanton, California, Us

London, Gb

London, Gb

London, Gb

Implement and manage Voice of the Customer and Voice of the Employee programs, working with both B2B and B2C clients to understand business objectives, capture requirements, design online surveys and set up report dashboards. Drive Enterprise-Level technology solution implementation, working across teams to achieve goals. Dynamically evaluate ongoing programs to ensure governance and best practices are in place. * Execute Scope of Work documentation.* Procure resources.* Design and monitor project timelines, documentation and delivery plans.* Work with client teams to design survey content, look & feel.* Produce wireframes and mock ups for online dashboard reports.* Manage technical implementation process.* Organize training sessions.* Tools: Salesforce, WebEx, Balsamiq wireframing and mock up tool, Gemini, Confluence.

Reporting to the Director of Customer Experience, built and oversaw cross-functional market research client services team (engineering, support, accounting, sales, marketing) of growing technology startup, ensuring customer satisfaction and retention through managing research efforts and software support services. Worked with global research clients to advise on methodology and best practices for online qualitative research. * Designed and moderated online research studies. * Data analysis and reporting. * Led online events, webinars and social media communications. * Supported product development, working with clients and collaborating with development and product manager teams on improvements.* Presented Tricks of the Trade: Maximizing Your Online Research Success to QRCA, discussing how traditional research engagement techniques translate to a virtual environment and how to scope online projects for profitability.* Managed development, implementation and maintenance of JTS, Revelation’s first customized internal project management software tool.* Tools: Salesforce, Harvest, WebEx, Google Analytics, Pivotal Tracker, Revelation SaaS, Heroku.

Supported Healthcare team with quantitative research through a blend of research management, client management and analysis. Developed quarterly & annual client reports depicting quantitative data and qualitative concepts. Built screeners, code frames and project specs for quantitative market research projects. Tested Web-based surveys to ensure quality control and programming accuracy.* Oversaw production of quarterly and annual customer satisfaction reports for Healthcare team’s two biggest national clients using statistical modeling.* Built and developed data automation process, moving team from data entry to quality control focus, increasing reporting productivity.* Tools: SPSS, Market Strategies Modeling, MS Office, Adobe Acrobat.

Managed development function, including building donor database from scratch. Worked closely with Director of Events to support major fundraising events including Annual Gala, Suits to Self Sufficiency and Women in Business breakfast. Coordinated affiliate relations. Produced direct marketing efforts, including direct mail event invitations and thank you letters to prospects and donors, and online marketing efforts. * Partnered with IT to develop and implement donor database.* Managed donor database.* Updated and maintained website.* Tools: MS Office, MS Access.

Redwood Shores, Ca, Us

Performed business support tasks including client communications and information systems research.

Assisted in qualitative interview sessions for usability testing and client brand development projects, including executive interviews, small group discussions and observational/usability tests.

London, United Kingdom, Gb

Us

Co-produced large-scale bicycling event and national sister events raising an average of $11M annually for HIV/AIDS services in California. Designed & implemented direct marketing communications. Managed event logistics. Tracked and reported weekly fundraising data.* Achieved average of 15% annual increase in pledges.* Built relationships with 100+ local businesses.* Liaison to 500+ clients annually.* Through training and fundraising sessions, minimized attrition to 30%.

M.B.A.

B.A., Fine Art