Emilio Mercado Email & Phone Number

San Francisco, Ca, Us

San Francisco, Ca, Us

• Managing 3 PMs, driving products focused on construction quality, safety, and daily operations.• Driving product strategy across five products: supporting active customers on three legacy platforms while expanding functionality and facilitating customer migration to the new product platform.• Facilitated multiple product team reorganizations to better align with changing business priorities resulting from adopting a new product platform.

San Francisco, Ca, Us

(in addition to Group PM role) • Closed the three most significant feature gaps in the Issues tool, which were preventing accounts from deciding to migrate from Autodesk legacy products into the new platform.• Coordinated development and deployment of issue-related capabilities across + 12 tools, implemented across iOS, Android, Web clients & APIs.• Established team processes and standards to facilitate collaboration with a distributed core team of +12 teammates, delivering on-time a roadmap where more than half required close development with 2 other product teams.

San Francisco, Ca, Us

(in addition to Group PM role)* Developed and executed product strategy (framework & roadmap) for essential legacy products resulting in product stabilization, and maintained revenue during high uncertainty.• Closely supported key accounts during escalations and contract renewal negotiations.

San Francisco, Ca, Us

Launched Custom Forms, a flexible web-based Form-template builder designed to enable construction workers to easily fill out from the job site from iOS, Android, or Windows apps. Defined, developed, and launched MVP within 3 months in time to launch on stage at the company's yearly conference.

San Francisco, Ca, Us

(acquired by Autodesk in Dec 2018)• Led Advanced RFIs tool from concept validation to launch. The product enabled field workers to create requests for information (RFI) from iOS, Android, Windows apps, and the office workers or architects could respond via web client or email reply (supporting references to drawings, documents, photos, and issues). The product opened a new revenue source and a new product category in PlanGrid's portfolio.

Us

• Expanded product functionality and market reach from 10 cities to a nationwide service, and 100% user growth (2015-2016) driven primarily from within the product.• Led pricing model testing, resulting in a 20% increase in average revenue per user and steady 60% year-over-year revenue growth.• Drove redesign of Job Board product across web, iOS, and Android clients, resulting in 76% increase year-over-year of parent-posted jobs.• As employee #11, I lead teams in every aspect of the product, including user acquisition & activation, SEO optimization, subscriptions, user-generated content, search algorithms, email campaigns, and user-to-user messaging, web & mobile UX, API, and internal tools.

Mindjet provides visualization ideation and project management tools for teams.• Launched website relaunch supporting product ecosystem (i.e. Web, iPhone, Android, iPad, MacOS, Windows, SaaS product) and company pivot.• Piloted program to role out adoption of Agile methodologies. Recognized by peers as running a scrum team exemplifying best practices.

Ofoto offered consumers free photo-sharing services and sold personalized photo products. It was rebranded Kodak Gallery after the startup was acquired.• Replaced Calendar product line in time for peak season by leveraging Photo Books solutions, producing 20% order value increase and less product return.

Early-stage startup developing infrared camera system for high occupancy lane enforcement.• Evaluated business opportunity in preparation for investment deck. The scope included market landscape, competitive assessment, IP landscape, technology evaluation, and solution differentiation.

Rochester, New York, Us

• Identified basis for patent licensing revenue from mobile imaging service providers. Apple & Google-lead consortiums purchased the IP portfolio in 2012.

Rochester, New York, Us

• Evaluated broad spectrum of start-up offerings for viability and alignment with corporate and business unit’s strategic needs resulted in early investments.

Rochester, New York, Us

• Co-founded Kodak R&D office in Silicon Valley. • Prototyped & market tested new Health & Entertainment product concepts.• Co-developed and delivered digital imaging workshops across +10 Latin American countries to +300 sales and general managers.

Engineer’S Degree, Electrical Engineering

Product Management: How To Create Products Customers Love

Image Science Career Development Program