Emily H.

Emily H. Email and Phone Number

Partnerships and Growth @ VOX Funding
New York, NY, US
Emily H.'s Location
New York, New York, United States, United States
Emily H.'s Contact Details
About Emily H.

Veteran B2B and B2C marketer with a proven track record of driving go-to-market (GTM) initiatives, both in-house and as a consultant through the business I launched during COVID. I leverage expertise in content strategy, data analytics, growth hacking, market research, field marketing, developer evangelism, marketing operations project management, and more to deliver fully integrated marketing to support business pivots and scale startups, particularly SaaS.Highlights include:- Launching ad tool, the industry's first supply-side platform, that helps retail enterprises monetize through ad revenue from sponsored products (retail media)- Launching digital intelligence tools for the eCommerce and publishing industries at Similarweb (NYSE: SMWB), which went public while I was there- Establishing global education programs (Singapore, India, New York, Texas), including the first blockchain coding bootcamp (featured in Bloomberg) - Founding the first decentralized network for education and careers- Negotiating with the Singapore Government to be the exclusive education partner of its first global fintech festival for branding Asia; bringing in Fortune 100 partnersSkillset:GTM Strategy | Content Marketing | Product Marketing | Lead Generation | Campaign Development & Management | Market Research | Content Development | Sales Enablement | Website Development and Optimization | AI | Social Media Marketing | Email Marketing | Event Coordination & Management | SEO | SEM (search engine marketing) | Branding | Strategic Partnerships | Community Development and Engagement | Copywriting & Editing | Conversion Rate Optimization (CRO) | Data Analytics | Digital Marketing | Digital Marketing & PPC | Marketing Operations | Growth Hacking | Content StrategyDomain Knowledge:Ecommerce | Retail | Fintech | Blockchain | Edtech | Adtech | Enterprise Software | Law | Developer Tools & APIsTools include: Google Analytics | Google AdWords | Wordpress | Hootsuite | Asana | HubSpot | Pardot | Mailchimp | Figma | Webflow | Bitly | Wix | Squarespace | Salesforce Marketing Cloud | Pardot | Clickup | SEMRush | Similarweb | Infogram | LinkedIn Ads | Facebook Ads | Quora | Meetup | Slack | Microsoft Office | Google Workspace | Twitter | Instagram | Semrush | GetDrip | Sprout Social | Similarweb | Looker Studio

Emily H.'s Current Company Details
VOX Funding

Vox Funding

View
Partnerships and Growth
New York, NY, US
Website:
voxfunding.com
Employees:
70
Emily H. Work Experience Details
  • Vox Funding
    Partnerships And Growth
    Vox Funding
    New York, Ny, Us
    View
  • Omega Creative Marketing
    Principal
    Omega Creative Marketing Jun 2020 - Present
    • Working closely with founders to scale early-stage startups by refining product market fit, segmenting audiences, crafting strategic messaging, tailoring brand journey, managing contractors, and setting up martech stacks• Fractional CMO for clients across industries (e.g., AI, eCommerce, law, travel); lowered marketing costs by 70% for current music marketplace client and tripled engagement
  • Crealytics
    Senior Marketing Manager
    Crealytics 2022 - 2023
    Berlin, De
    • Built integrated marketing campaigns as part of go-to-market (GTM) plan for pioneering adtech tool for retail enterprises (retail media's first supply-side platform)• Drove visibility and engagement by managing PR agency and leading events and content strategy, growing organic traffic 161% and conversions 75%• Optimized the customer journey by analyzing user data, segmenting audiences with Sales, creating enablement materials, and iterating on automated nurture flows increasing the MQL:SQL conversion rate by 30%• Increased marketing team's efficiency by developing systems and processes including automated project management workflows (ClickUp), editing guides, messaging blueprints, and dashboards
    View
  • Similarweb
    Marketing Manager, Content
    Similarweb 2020 - 2022
    New York, Us
    • Developed and executed campaigns featuring full-funnel content to launch Similarweb's (NYSE: SMWB) eCommerce and publisher web analytics SaaS solutions• Analyzed consumer data and teamed up with subject matter experts (SMEs) to craft insights (e.g. reports, blogs, video) highlighting value proposition and providing competitive differentiation, increasing organic sessions 147% and leads 400% • Partnered with Product, Sales, and Customer Success for lifecycle marketing programs, including web messaging, lead capture, nurture flows, email marketing, and educational materials to attract new clients and upsell current ones• Managed freelancers to magnify messaging, hit campaign deliverables, and generate demand via full-spectrum content• Selected as head of content for global Digital 100 event; coordinated with cross-functional teams to produce insights on the fastest-growing brands across categories showcasing company products; featured in Tier 1 media• Relaunched women's ERG (employee resource group); member of DEI (diversity, equity, inclusion) steering committee
    View
  • Codacy
    Senior Marketing Manager
    Codacy 2019 - 2020
    Lisbon, Lisboa, Pt
    Lead B2B marketing at enterprise cloud software company with a top DevOps SaaS tool to automate the code review process: • Built marketing programs to generate leads across multiple channels and asset categories• Defined and executed content strategy, including creating content calendar and messaging guidelines; managed team to ensure timely delivery of content• Drove top of marketing funnel lead-generation by managing affiliate, social, and PPC/display channels • Tested, analyzed, and tuned continually to increase inbound traffic, leads, and transition of MQL to sales funnel • Relaunched blog, tailored website, integrated call to actions, and increased production of case studies and collateral (eBooks, webinars) to grow organic traffic 80%, increase customer page views 140% • Collaborated with Product Marketing and Customer Success to launch monthly product newsletters to drive awareness of new features and engage clients• Tools used include: Google Analytics/Adwords, Salesforce, Pardot, Wordpress, Moz, SEMRush, LinkedIn Ads
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  • Edchain
    Founding Team
    Edchain 2016 - 2019
    New York, Ny, Us
    Launch the first universal, open-source, decentralized library for education and careers utilizing blockchain and other decentralized web technologies. Activities include:- Product management and development: ICO dashboard, mobile app, website, and academic certificates on the blockchain- Content marketing: Produce white papers, investor presentation, informational blogs, web copy, and other material- Procure strategic partners, including Google Developer Group, Yale Blockchain Initiative, Princeton Quant Trading, and The Economist- Community development and management via social media, messaging apps (e.g. Telegram, Slack) and leveraging the 19k+ Byte Academy community I built
    View
  • Byte Academy
    Marketing Director
    Byte Academy 2015 - 2019
    Bangalore, In
    Founding team of coding school which launched the first fullstack Python coding bootcamp in New York City and pioneered global fintech and blockchain education programs (feat. in Bloomberg)- Developed full-funnel B2C and B2B marketing campaigns to launch 3 global campuses and remote learning platform; managed global marketing team and freelancers- Led creative direction and content strategy: Executed content marketing programs to magnify value proposition across asset types (blogs, social media, events, webinars, press releases, newsletters, workshops, pitchbooks, brochures, webinars, ad copy, direct mail)- Website design and optimization: managed agency for site redevelopment, implemented SEO, SEM, CRO (conversion rate optimization), optimized UX/UI via a/b tests, and produced regular content for +116% sessions and +296% direct sessions; daily management- Secured strategic partnerships (outreach, negotiation) for hiring, events, technology, and curriculum development, including academic (Yale, Princeton) and Fortune 500 (IBM, Goldman Sachs, Google); developed and executed MOUs- Digital marketing: email, social, paid marketing, PPC, and affiliates- Built fintech global branding flywheel that attracted the Singapore Government to approach Byte Academy; negotiated to secure Byte Academy as the exclusive education partner of its first global finTech festival and hold a kickoff hackathon- Product development: increased conversion rate 3x by creating ad-tool with data analytics team; teamed up with identity startup to create blockchain academic certificates for course branding- Public and media relations: engaged niche media (eg coding school review websites) for increased target market awareness and reputation management; identified event and speaking opportunities for thought leadership; served as primary media contact- Built grassroots brand awareness: Launched and grew community more than 10x via 11 global meetups, digital channels, and local ambassadors
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  • Public Resources Advisory Group
    Marketing
    Public Resources Advisory Group 2013 - 2015
    Marketing at #2 Nationally Ranked Municipal Financial Advisor. Accomplishments include: - Launched and managed new website including competitor research, content production, budgeting, traffic monitoring and design- Implemented branding strategy by creating marketing and management system for five offices to track marketing materials
  • Chickflick Productions, Llc
    Marketing And Content Manager
    Chickflick Productions, Llc 2012 - 2013
    Us
    Brand strategy and business development for media start-up. Experience includes: - Developed community presence and promoted content advertising accounts by launching two mobile apps, blogging and social media- Implemented SEO and SEM, integrated podcasts and blogs that generated 178% increase in unique daily page views and a 73% growth in monthly podcast downloads
    View
  • Slusser Associates, Inc.
    Marketing Associate
    Slusser Associates, Inc. Mar 2009 - Jul 2012
    Marketing and business development at private equity and investment banking firm.
    View
  • Founder And Partner
    R.E.D Hot Pr
    Founder And Partner Mar 2009 - Sep 2009
    Launched and developed PR and event planning firm focused on New York City and the Hamptons
  • Associate Editor, Honey Magazine
    Sahara Media
    Associate Editor, Honey Magazine 2008 - 2009
    Relaunched the formerly #1 magazine for the 18-34 urban female demographic and its associated social network online

Emily H. Skills

Marketing Business Development Business Strategy Marketing Management Brand Development Public Relations Blogging Social Media Event Management Community Management Fintech Educational Leadership Marketing Strategy Content Marketing Corporate Communications Technology Education Social Networking Event Planning Press Releases Branding Content Development Digital Media Entrepreneurship Content Management Email Marketing Strategy Team Leadership Community Engagement Financial Technology Newsletters Social Media Marketing Seo New Media Start Ups Advertising Management Magazines Python Bitcoin Web Design Community Development Radio Television Apis Coding Languages Data Science Big Data Search Engine Optimization Cryptocurrency Analytics Digital Marketing

Emily H. Education Details

  • Princeton University
    Princeton University
    History
  • Byte Academy
    Byte Academy
    Fintech Python Full Stack

Frequently Asked Questions about Emily H.

What company does Emily H. work for?

Emily H. works for Vox Funding

What is Emily H.'s role at the current company?

Emily H.'s current role is Partnerships and Growth.

What is Emily H.'s email address?

Emily H.'s email address is em****@****web.com

What is Emily H.'s direct phone number?

Emily H.'s direct phone number is +191774*****

What schools did Emily H. attend?

Emily H. attended Princeton University, Byte Academy.

What are some of Emily H.'s interests?

Emily H. has interest in Science And Technology, Health.

What skills is Emily H. known for?

Emily H. has skills like Marketing, Business Development, Business Strategy, Marketing Management, Brand Development, Public Relations, Blogging, Social Media, Event Management, Community Management, Fintech, Educational Leadership.

Who are Emily H.'s colleagues?

Emily H.'s colleagues are Josue Tejada, James Howard, Mba, Kyle Vong, Azdren Rugova, Shelby Blevins, Troy Frangione, Carlos Buchaca.

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